Business Profile Advertorial
Mix-Tek an Industry Leader
Providing the Midwest with the Blackest , Longest Lasting , 0.0 % PAH Product on the Market
W hen properly made and applied , asphalt emulsion sealers ( AE ’ s ) preserve the integrity of asphalt by restoring the surface with asphalt , aggregate , and polymers that help to prevent further deterioration , micro-cracking , and increase the overall life span of pavement . The reason sealcoating exists is not to simply improve the appearance of the asphalt , but rather to increase its lifespan as well . Pitch Black ® does both . Making the longest lasting , most consistent , blackest , and safest sealer has been priority one for this family owned asphalt emulsion sealcoat manufacturer in the heart of Central Wisconsin . John Schneider , owner and founder , has been committed to refining a process that creates the best possible customer application experience , appearance , and asphalt preservation . “ We have understood since we got into the AE market that many of the manufacturers in the Midwest did not have a lot of experience making AE . The bottom line is AE ’ s are not made the same as other sealants and without the right ingredients , manufacturing process , and quality control , applicators get varying results .”
Mix-Tek ’ s focus on refining and managing a manufacturing process that creates the same high quality , consistent AE is what has propelled them to be an industry leader in the Midwest asphalt sealant market . When AE ’ s came to the Midwest market over 10 years ago , they were met with mixed reviews . Products varied in viscosity , coverage , consistency , and longevity . This created an environment where coaltar and other high-PAH sealants were considered to be the only good options . Recognizing the deficiency in the market , Mix-Tek focused on understanding the product and application process . With unwavering ingenuity , Mix-Tek has broken through the barrier of doubters and shown them why consumers love the product . “ It ’ s interesting ,” he continues , “ now that more applicators are using our product , the look of the product itself is what has been driving in new clients . Pitch Black ® looks more like freshly paved asphalt than any other product I have seen in the Midwest .” Schneider says that is no coincidence . “ Pitch Black ® holds itself to very tight ingredient specifications . The right amount of solids and asphalt , coupled with the right mix of polymers and colorants create the creamiest , easy to use asphalt sealant out there . Last year I had clients putting 25 thousand gallons of sealer through a rig without having to change a filter basket .” All that amounts to less down time , fewer clogged tips , less waste , higher productivity and higher profit margins for sealcoaters . With the recent nomination to represent the Midwest region as Midwest Director of the Asphalt Sealcoat Manufacturers Association of the United States of America ( ASMA-USA ), Mr . Schneider has become a fixture in the industry and is poised to assist in the development and promotion of asphalt-based sealants . “ When I got into this business my goal was not to become the biggest asphalt sealant manufacturer in the market , just the best .” From the looks of it , the company is well on its way to achieving that goal . » «
------------------------ TO LEARN MORE : Mix-Tek has multiple locations in Wisconsin and Minnesota and is currently expanding into the Chicagoland area . For more information visit Mix-Tek . com , email john @ mix-tek . com , or call ( 608 ) 222-2335 . www . callape . com [ 34 ] 1.800.210.5923