APE APE Issue 0419 | Page 18

CONTRACTOR SPOTLIGHT Paving the Way for Success Lessons Learned While Growing an Asphalt Business After Southeast Asphalt purchased Neal Manufacturing’s dual applicator machine, which features a squeegee and spray bar, they quickly saw its value, project after project. hen Charlie Swift started Southeast Asphalt and Main- tenance LLC in 1996, his budget determined his equip- ment, and his equipment determined the jobs he could take. “Basically, I started out with the cheapest equipment I could get,” he said. For Swift, building an asphalt sealcoat- ing and maintenance company from the bottom up meant getting things done on an extremely limited budget. Through the humble beginnings of his business, Swift quickly learned that when you rely on inexpensive, used equipment, you’re only as good as your worst piece — and that was anything but efficient. Early on, his equipment set the pa- rameters for his potential. Projects took longer to complete, and he was only able to bid on small projects, such as parking lots for banks and other local businesses. Determined to keep finding work, Swift maximized the potential of his second-hand sealcoating equipment. “As I gained more experience, I kept getting better and better and saw my business growing busier and busier,” he said. Finally, Swift reached a tipping point. “I was getting enough work that I could start upgrading equipment. It made it possible for us to handle larger jobs,” he said. The jobs continued to line up and Swift hasn’t looked back. It’s now been two decades and Southeast has expand- ed to have a national reach. Based in Knoxville, Tennessee, a majority of the company’s work is centered in the Continued on page 20 www.callape.com [18] 1.800.210.5923