Apartment Trends Magazine September 2019 | Page 5

CONTENTS SEPTEMBER 2019 | VOLUME 32, NUMBER 9 OFFICIAL PUBLICATION • SEPTEMBER 2019 UTILIZING SOCIAL MEDIA & VIDEO STORYTELLING 6 9 15 20 FROM THE PRESIDENT Giving Back to the Apartment Association ASSOCIATION NEWS Thank You to AAMD's Construction Partners GUIDEBOOK AAMD's Menu of Opportunities SOCIAL MEDIA Utilize Social Media to Enhance your Community's Brand Six-Month Timeline for Marketing Your Event on Facebook The Truth About Visual Storytelling PUBLISHER Mark Williams [email protected] EDITOR, DESIGN & PRODUCTION 29 37 PHOTO ALBUM Golf Tournament 2019 BUSINESS 2 BUSINESS Christopher Dean [email protected] Aminta Williams [email protected] COMMUNICATION COMMITTEE CHAIRS Amy Evans, Simpson Property Group Jared Miller, RedPeak 4 7 10 11 12 Leadership Chili Cook-off Education Catalog Lease-A-Rama HOME Room 23 26 40 42 44 Power Series TechCon Alliance Partners Apartment Advocate Advertising Directory CONTRIBUTORS Adriana Anderson, Emily Klipp, Lisa Godbehere, Joey Ducatte, Mara Freese, & Scott Kirkwood APARTMENT ASSOCIATION OF METRO DENVER 7100 E. Belleview Ave. Suite 305 | Greenwood Village, CO 80111 | (303) 329-3300 ADVERTISING Please call 303.329.3300 for more information about advertising in Trends. Deadline for contracts and artwork are the first Monday of the month prior to publication. ARTICLE SUBMISSION Trends will consider printing any article written by an AAMD member that applies to the Denver multifamily industry, is 300-500 words, does not promote any single company or product. AAMD reserves the right to edit any article without notification. Due to space, not all articles submitted will be printed. Apartment Trends (USPS 018-233) is published 11 times a year (monthly except for the combined November/December issue) by The Apartment Association of Metro Denver, 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111. Periodicals Postage Paid at Englewood, CO and additional offi ces. POSTMASTER: Send address changes to Apartment Trends c/o The Apartment Association of Metro Denver, 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111. Subscription included in membership dues. Apartment Trends is published as a service to its members and all segments of the apartment industry by The Apartment Association of Metro Denver. Any reproduction or copying in whole or in part, without permission, is prohibited. Articles and events herein do not necessarily have the endorsement of AAMD but may be presented to give readers a diversity of views and activity updates. 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111, Phone (303) 329-3300, Fax (303) 329-0403, E-mail: [email protected], Web: www.aamdhq. org. AAMD is a tax-exempt professional trade association representing the multifamily housing industry in the metropolitan Denver area. AAMD is affi liated with The Colorado Apartment Association (www.caahq.org) and The National Apartment Association (www.naahq.org). www.aamdhq.org MEMBER WEBSITE www.aamdhq.org FACEBOOK facebook.com/aamdhq 1,821 LIKES TWITTER @aamdhq 1,144 FOLLOWERS INSTAGRAM instagram.com/aamdhq 866 FOLLOWERS Executive Vice President Mark Williams | [email protected] Program and Events Manager Monica Machon | [email protected] Vice President of Member Services & Business Dev't Julie Evans-Schmitt | [email protected] Member Services Coordinator Tania Byrne | [email protected] Vice President of Communications & Marketing Christopher Dean | [email protected] Programs & Events Administrator Emily Ashby | [email protected] Vice President of Events & Education Betty Knecht | [email protected] Database Administrator Jake Roth | [email protected] Comptroller Earlease Alexander | [email protected] Government Aff airs Intern Joey Ducatte| [email protected] Director of Education and Career Development Lisa Godbehere | [email protected] Graphic Design Intern Aminta Williams | [email protected] Government Aff airs Manager Destiny Bossert | [email protected] SEPTEMBER 2019 TRENDS | 3