Apartment Trends Magazine November / December 2016 | Page 25

HOPE IVORY Regional Manager Echelon Property Group

KARI KERR Asset Manager Steadfast

WHO ' S WHO 2017

16 1,000 30 $ 140M

YEARS WORKED IN THE INDUSTRY
UNITS I OVERSEE
EMPLOYEES I OVERSEE
COFFEE OR COCKTAIL: Extra dirty martini. FAVORITE NEW DENVER RESTAURANT: Acorn. FAVORITE NON-RESTAURANT DENVER SPOT: Parks. WHY APARTMENTS? Ever changing, always learning. WRITE A FORTUNE COOKIE FORTUNE:“ Trust in God and the rest will fall into place.” SUPER HERO POWER: Able to leap tall buildings in single bounds! NEW TECHNOLOGY TO MAKE JOB EASIER: Being able to monitor every aspect physically of the property without having to drive weekly. MOST SIGNIFICANT TECHNOLOGICAL ADVANCEMENT IN THE INDUSTRY: Internet based systems. YOUR FIRST APARTMENT: Breakers in 1999. Great amenities I never used. NEW WAYS TO LOOK FOR NEW TALENT: I am more willing to hire green than experienced. KEEPS YOU UP AT NIGHT: Not work, I love what I do. Thinking about my kid’ s future keeps me up. YOUR PARTY TRICK: Don’ t have one I usually am the spectator. STORE IN MALL TO FIND NEW TALENT: Starbucks or Saks 5th Ave. ERA OF LIFE TO RE-LIVE: 20’ s. My body didn’ t hurt as much and I was a lot cooler.

KELLEA JEFFREY Director of Real Estate Zocalo Community Development

23 583 18

YEARS WORKED IN THE INDUSTRY
UNITS I OVERSEE
EMPLOYEES I OVERSEE
VALUE OF PORTFOLIO I OVERSEE

$ 140M

VALUE OF PORTFOLIO I OVERSEE
COFFEE OR COCKTAIL: White Chocolate Mocha. FAVORITE NEW DENVER RESTAURANT: The Departure FAVORITE NON-RESTAURANT DENVER SPOT: Upstairs Circus WHY APARTMENTS? I love the chaos and how the industry is ever-changing. WRITE A FORTUNE COOKIE FORTUNE:“ The sky is the limit— go soar!” SUPER HERO POWER: Multitasking NEW TECHNOLOGY TO MAKE JOB EASIER: Virtual concierge services. MOST SIGNIFICANT TECHNOLOGICAL ADVANCEMENT IN THE INDUSTRY: Geofencing marketing initiatives YOUR FIRST APARTMENT: Crappy! NEW WAYS TO LOOK FOR NEW TALENT: I don’ t necessarily look for long tenure at an employer as a negative since millennials are so transient. I focus more on their skillset, internal drive & personality. YOUR PARTY TRICK: No party tricks up my sleeve, but I love games! STORE IN MALL TO FIND NEW TALENT: I would go to Nordstrom because of their fabulous customer service training. ERA OF LIFE TO RE-LIVE: I wouldn’ t! The older I get, the wiser and more confident I become!

20 0 $ 2.1B

COMMUNITIES I OVERSEE
EMPLOYEES I OVERSEE
VALUE OF PORTFOLIO I OVERSEE
TV SHOW OR MOVIE DESCRIBES WORK / LIFE BALANCE: Groundhog Day. Much of property management runs in a cycle of repeating tasks weekly, monthly, quarterly and annually. COFFEE OR COCKTAIL: Grande Ristretto Americano- with an extra shot. FAVORITE NON-RESTAURANT DENVER SPOT: The EVOO( Extra Virgin Olive Oil) store downtown. They have so many oils and balsamic vinegars; and show you how to mix these together to create marinades, dressings, dessert toppings. It ' s terrific! NEXT BIG THING IN APARTMENT LIVING? Due to the need to reduce the size of the actual apartment space and many people moving to new areas where they know nobody, I see the need for more communal-type spaces so there is a kitchen where group meals are prepared, a larger " living space " for being with the other residents and establishing relationships and bonds. Also, more rooftop gardens and pet spaces in the city areas. WHY APARTMENTS? It evolves at a rapid pace; the technologies used in property management now- from Yieldstar to Power Pro and Active Building- keep us continually learning and growing. WRITE A FORTUNE COOKIE FORTUNE:“ Learn to embrace rapportbuilding and follow-up now! It will keep you at the top of the food chain in 2019!” SUPER HERO POWER: I am " Humor Girl." NEW TECHNOLOGY TO MAKE JOB EASIER: A program that gathers all of the information from the other sources( LeaseHawk, PowerPro, reputation management sites, etc.) and compiles into comprehensive form that assists with educated decisionmaking. KEEPS YOU UP AT NIGHT: Talent matching, management and retention. Understanding the way to get the best people on board, and helping them grow with your company so they can contribute at a high level during the time they are there is the biggest impact for all property management professionals: on site to asset management. With the average tenure now being less than four years( and normally closer to two years), good employee matches are critical. STORE IN MALL TO FIND NEW TALENT: The face cream kiosk. They have learned how to approach strangers, immediately attract their attention with a " hook ", and demonstrate the product to get a sale.

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