Apartment Trends Magazine July 2019 | Page 5

CONTENTS JULY 2019 | VOLUME 32, NUMBER 7 PUBLISHER Mark Williams mwilliams@aamdhq.org EDITOR, DESIGN & PRODUCTION Christopher Dean cdean@aamdhq.org Aminta Williams aminta@aamdhq.org COMMUNICATION COMMITTEE CHAIRS 6 11 14 18 23 30 32 FROM THE PRESIDENT Thank You : A Message of Deep Appreciation LEADERSHIP Lessons from Mount Kilimanjaro PHOTO ALBUM Party in the Park LEADERSHIP Meet the 2019/2020 President Scott Kirkwood APARTMENTALIZE DENVER Education Conference & Trade Show MARKETING 5 Strategies for Building a Strong Resident Referral Program TECHNOLOGY Automation is the Key to Improving Employee Efficiency and Increasing Visits and Leases 4 Leadership 7 Summer Econ 2019 9 Association News 10 Business 2 Business 13 34 36 36 Education Apartment Advocate Welcome New Members Advertising Directory Amy Evans, Simpson Property Group Jared Miller, RedPeak CONTRIBUTORS APARTMENT ASSOCIATION OF METRO DENVER Carl Hanley, Lisa Godbehere Todd Katler, Scott Kirkwood, Troy Porras, Ashley Tyndall 7100 E. Belleview Ave. Suite 305 | Greenwood Village, CO 80111 | (303) 329-3300 ADVERTISING Please call 303.329.3300 for more information about advertising in Trends. Deadline for contracts and artwork are the first Monday of the month prior to publication. ARTICLE SUBMISSION Trends will consider printing any article written by an AAMD member that applies to the Denver multifamily industry, is 300-500 words, does not promote any single company or product. AAMD reserves the right to edit any article without notification. Due to space, not all articles submitted will be printed. Apartment Trends (USPS 018-233) is published 11 times a year (monthly except for the combined November/December issue) by The Apartment Association of Metro Denver, 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111. Periodicals Postage Paid at Englewood, CO and additional offices. POSTMASTER: Send address changes to Apartment Trends c/o The Apartment Association of Metro Denver, 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111. Subscription included in membership dues. Apartment Trends is published as a service to its members and all segments of the apartment industry by The Apartment Association of Metro Denver. Any reproduction or copying in whole or in part, without permission, is prohibited. Articles and events herein do not necessarily have the endorsement of AAMD but may be presented to give readers a diversity of views and activity updates. 7100 E. Belleview Ave., Suite 305, Greenwood Village, CO 80111, Phone (303) 329-3300, Fax (303) 329-0403, E-mail: info@aamdhq.org, Web: www.aamdhq. org. AAMD is a tax-exempt professional trade association representing the multifamily housing industry in the metropolitan Denver area. AAMD is affiliated with The Colorado Apartment Association (www.caahq.org) and The National Apartment Association (www.naahq.org). www.aamdhq.org MEMBER WEBSITE www.aamdhq.org FACEBOOK facebook.com/aamdhq 1,821 LIKES TWITTER @aamdhq 1,137 FOLLOWERS INSTAGRAM instagram.com/aamdhq 830 FOLLOWERS Executive Vice President Mark Williams | mwilliams@aamdhq.org Government Affairs Manager Destiny Bossert | destiny@aamdhq.org Vice President of Member Services & Business Dev't Julie Evans-Schmitt | julie@aamdhq.org Office Manager Kari Harvey | kari@aamdhq.org Vice President of Government Affairs Nancy Burke | nancy@aamdhq.org Program and Events Coordinator Monica Machon | monica@aamdhq.org Vice President of Communications & Marketing Christopher Dean | cdean@aamdhq.org Member Services Coordinator Tania Byrne | tania@aamdhq.org Vice President of Events & Education Betty Knecht | betty@aamdhq.org Programs & Events Administrator Emily Ashby | eashby@aamdhq.org Comptroller Earlease Alexander | ealexander@aamdhq.org Database Administrator Jake Roth | jake@aamdhq.org Director of Education and Career Development Lisa Godbehere | lisa@aamdhq.org JULY 2019 TRENDS | 3