Apartment Trends Magazine August 2019 | Page 8

FROM THE PRESIDENT SCOTT KIRKWOOD | GRIFFIS BLESSING You Can Lead A Horse To Water... Y ou have all heard of the saying, “you can lead a horse to water but, you can’t make them drink.” There are some parallels in what we do in property management, especially with millennials and less experienced staff. For example, have you ever had a property where you could not get the staff to see the value of staging the pool area or setting up a mini-model? You can demand, you can follow up, do it yourself, even write up the individuals. It seems like they just can’t get it done. It turns out the Regional Manager told the Property Manager, the Property Manager told the Service Manager, the Service Manager told the Groundskeeper and the message just did not connect. This is a lot like taking your horse to a water trough after a ride. You are ready to move on but the horse isn’t interested in taking a drink. Not much you can do but wait until the horse is ready, right? Well maybe with the horse it's just about patience, but with staff it's more than patience - it's an investment of time to explain the end goal! Paint a picture that allows them to see their role in creating value for the property. You have to spend the time with each staff member involved, taking the time to communicate and make sure they understand and connect in their time. Lead them to the goal, explain the opportunity and wait for them to connect. Life is so much easier when a staff member becomes self-directed and connects to the solution. In turn, hopefully the next time you show up to the property- the pool furniture is staged, the mini- model is set up and they have taken it a step further with a “Wow Fridge." ... but you can’t make them drink 6 | TRENDS AUGUST 2019 www.aamdhq.org