the EU Anti-Falsification Directive , as of 2017 , all prescription medicines will have to be furnished with a unique code number as well as a feature indicating that the outer package has not been tampered with . Counterfeit drugs are becoming a health risk for patients . The counterfeit rate among prescriptions sold through unlicensed and unauthorized websites is more than 45 %. Hence , by enabling anti-counterfeit technologies in their manufacturing processes , pharmaceutical companies can avert counterfeiting of many life-saving drugs .
Further , the report states that one challenge in market is inefficient anti-counterfeiting technologies . The greatest concern among the vendors in the global anti-counterfeit packaging market is the lack of information integration and inefficiency of devices used for anti-counterfeiting . Food and pharmaceutical products need fast delivery to ensure their optimum utilization . If companies are equipped with a centralized system , they are able to observe changes in inventory and can order shipment as per requirements . They can also efficiently make use of traceability equipment to trace the products in transit . Most of the time , companies face issues of equipment failure , which also acts as a hurdle for the global anti-counterfeit packaging market . For instance , the implementation of the RFID technology results in users experiencing many technological issues . Organizations must handle and keep track of large amounts of data that are read by RFID tags of products in order to overcome these issues . Apart from this , they must also be able to operate fully integrated software that enables this information to be used internally and externally in the future .
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry . The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors .
About Anti-Counterfeit Packaging
Anti-counterfeit packaging is the process of providing secure packaging to products for reducing counterfeiting or imitation , thereby improving the safety of packaged goods . Anti-counterfeit packaging helps companies reduce losses incurred from counterfeiting and maintain their brand image . Governments in a number of nations are taking strong steps to stop counterfeiting and spread awareness among consumers to identify and to not buy counterfeit products . The practice of counterfeiting is more often seen in developing countries as consumers are not aware of the product authentication process . Consumers in remote or urban areas are the major buyers of counterfeit products owing to the lack of awareness about product authentication . Hence , anti-counterfeiting packaging technologies will help consumers to buy authentic and reliable products .
Complete Report Details @ https :// marketreportscenter . com / reports / 500965 / global-anti-counterfeitpackaging-market-2017-2021
Covered in this report
The report covers the present scenario and the growth prospects of the global anti-counterfeit packaging market for 2017-2021 . To calculate the market size , the report considers the revenue generated from different types of applications and types of technology used in anti-counterfeit packaging .