Annual Review 2013 | Page 5

“I’m a Farm Bureau member because I am passionate about agriculture, and Farm Bureau allows me to be a leader in my local agriculture community.” –Laine Lewin, McLeod County What’s in it for you? w Youth and Collegiate Outreach Issue: As a general farm organization, Farm Bureau monitors all issues. Farm Bureau recognizes the opportunity to assist in developing stronger leaders and strengthen collaborative efforts. Action: To reach college aged students, the public policy team hosted a brown bag lunch event at the University of Minnesota, where students were updated on the farm bill and other agriculture policy topics. Students asked questions and learned about careers in public policy. Minnesota Farm Bureau also participated in the annual Ag Awareness Day on the Minneapolis campus. South Central College held the first ever collegiate Farm Bureau meeting, where over 60 college students learned about being involved in Farm Bureau and the Young Farmers & Ranchers program. Minnesota Farm Bureau hosts a yearly training with the state FFA officers which also includes a meeting with the agricultural commodity’s communication directors; assists in training the state 4-H ambassadors and assist with leadership training for these youth leadership organizations throughout the year. In addition, all FFA Chapters in the state are members of Farm Bureau so that we can serve as a resource to these advisors and chapter leaders. Result: Minnesota Farm Bureau continues to strengthen its working relationship with these organizations and is viewed as a valuable partner in creating strong leaders. These energetic, future leaders are enlightening individuals, and they see the opportunities to be the next generation of agriculture. LEADERSHIP Member strengths identified and utilized; Enhanced collaboration with agriculture organizations; Effective grassroots: defined, groomed, empowered and engaged w Leadership Conference Issue: Minnesota Farm Bureau members are constantly seeking opportunities to learn about trends in agriculture, gain tools to enhance leadership and professional development and network with other members. The Leadership Conference is designed to provide leadership training for all Farm Bureau members. Action: This 2013 Leadership Conference was held in Bloomington. Participants participated in a capitol w Food Safety Farm Bureau is committed to providing safe, affordable food for families. We work with farmers and government officials to ensure that food safety is a top priority. w Protecting our Environment Farm families drink the water, breathe the air and live on the land. Minnesota’s farmers demonstrate a strong commitment to protecting and improving our environment by participating in voluntary conservation programs and adopting recommended managements practices for enhancing soil, air and water quality. w Energy Farm Bureau supports a comprehensive energy approach to reducing our dependence on foreign oil and alleviating the economic hardship for all Americans caused by rising energy costs. This includes renewable energy sources such as ethanol, biodiesel, wind and biomass, nuclear and domestic fossil fuel production. experience or consumer engagement track. The capitol experience was a hands-on legislative experience at the Minnesota State Capitol. Consumer engagement included being smarter than an activist, growing victory in the Middle East, USDA school lunch program standards, partnering with Second Harvest Heartland and engaging consumers in effective conversations. Attendees also were given a kit to go back to their local county to use in the w State Fair 8 Issue: The Minnesota State Fair is the largest gathering of people in Minnesota and an opportunity to reach a wide variety of people with a positive message of agriculture. Action: In order to empower volunteers to engage in effective conversations with attendees of the Minnesota State Fair, an interactive scavenger hunt of the building was created to learn about each of the four areas of Minnesota Farmers CARE. State fair attendees stopped at each area, Animals • Environment • Food • Families, to search for the answers to the scavenger hunt. The final question included asking a farmer volunteer a question about their farm, which allowed for one-on-one interactions between fairgoers and Farm Bureau members. Upon completion, they received a thermal lunch bag. “Farm Bureau is able to have candid conversations with our elected officials that turn into results and a better life for Minnesotans.” classroom to teach elementary age children about agriculture and pizza, along with receiving two books about beef. Result: Over 200 members took part in the conference and were trained in consumer engagement, classroom presentations and policy issues. Through networking and training, stronger leadership skills were developed. Leadership development opportunities are available throughout the year for all Farm Bureau members. Result: Over 70,000 consumers were reached with the Minnesota Farmers CARE message at the Minnesota State Fair. Attendees met real farmers and were more confident with what farmers are doing to grow their food and protect the environment. Farm Bureau members learned how to share their stories and engage in meaningful conversations to correct misconceptions about agriculture. Giveaway items and lasting images give a positive reminder of the positive work farmers do in Minnesota. w Food Awareness Month Issue: Farmers are committed to providing safe and healthy food choices for all Americans. Farm Bureau members want to talk with consumers about the shared goal of nutritious and affordable meals for families, but do not always know where to w Animal Care Ethical animal care is a top priority for Minnesota farmers. It’s the right thing to do, and it keeps our animals safe, healthy and disease-free. Farm Bureau believes that animal care decisions should continue to be made by farmers in consultation with their veterinarian. w 7G&