THE NEXT GENERATION
2.5
Million
Mentored
Hunters!
T
he North American Model of Conser-
vation depends upon sportsmen, and
the funding they provide from license
and gear sales. The need to recruit,
retain and reactivate more sportsmen
is paramount. We’ve successfully
challenged the status quo to effectively recruit
youth and adults alike.
Mentored hunting is the cornerstone of the
Families Afield program, an initiative led by
the Sportsmen’s Alliance that allows specially
licensed hunters to defer hunter education
courses as long as they hunt under the watchful
eye of an experienced and licensed mentor.
The program has successfully championed
mentored or apprentice hunting laws in 41
states since the Families Afield program was
launched in 2005, and has resulted in nearly 2.5
million apprentice licenses sold.
FAMILIES
AFIELD
NEW SPORTSMEN
Hunter recruitment requires a new approach.
Apprentice licenses allow people to hunt under
the supervision of an experienced sportsman.
APPRENTICE LICENSE SALES
2006
73 , 5 9 6
2007 120,699
2008 1 1 7, 4 3 6
2009
138,281
2010
2011
166,035
180,429
2012 216,862
2013 2 1 7, 4 3 8
2014 220,908
2015
2016
2017
2018
T O TA L : 2 . 4 2 M I L L I O N
221,093
259,960
248,352
243,453