Animation Collectibles Market Size , Share , Trends , Analysis and Forecasts To 2021
Market Research analysts forecast the global animation collectibles market : Hasbro , The LEGO , Mattel , Ravens burger , and TOMY .
Other Prominent Vendors in the market are : Funtastic , JAKKS Pacific , Lansay France , LeapFrog Enterprises , MGA Entertainment , Playmates Toys , ToyQuest , and Vivid Imaginations .
Commenting on the report , an analyst team said : The latest trend gaining momentum in the market is emergence of 3D printing . With the introduction of 3D printers , the power of choice has shifted toward consumers . This is a challenge faced by manufacturers and license providers today , as consumers can 3D print their favorite characters any time they want . There is also an inherent risk that this technology will increase the market for collectible counterfeits and violate copyright and trademark infringements .”
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According to the report , one of the major drivers for this market is increasing children ' s TV and Internet viewership . The demand for children ' s merchandise is increasing with the number of entertainment programs and children ’ s TV channels . Channels like Disney Junior , Cartoon Network , POGO , Nickelodeon , and Fox Kids boost the growth of the licensed merchandise market by introducing new characters and properties . As children account for almost 50 % of the total retail sales of licensed merchandise , the growing number of children ’ s programs and TV channels is expected to drive the market during the forecast period .
Further , the report states that one of the major factors hindering the growth of this market is seasonal demand and short life of merchandise . Efficient merchandising management is critical for retailers . Merchandising retailers manage thousands of items across numerous product lines and categories . Therefore , merchandise planning should be conducted in accordance with demand forecasts for the products , as such products are not fixed for different seasons .
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry . The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors .
About Animation Collectibles
Animation collectibles include licensed merchandise as well as animation toys with characters and properties from feature films and television shows . The merchandise industry , many a times , requires merchandise manufacturers to buy licenses from film or TV production houses .