Transforming data into graphics to gain buy-in
The most sophisticated analytical mod-
An array of visualization tools can
els are meaningless if business stake-
transform advanced algorithms into eas-
holders avoid using them when making
ily understandable graphics. For example,
strategic decisions. Turning data into a
Tableau Software’s (tableausoftware.com)
more aesthetic, user-friendly format builds
interactive dashboard can present footprint
trust in complex analytical results.
optimization results and compare scenari-
Figure 5-1: Info graphic view of
analytics jobs.
A NA L Y T I C S
os to help stakeholders make informed decisions (see Figure 5-1).
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