AMNYTT 5/2020 - Page 128

BEHIND THE SCENES Award-winning AC charging Winning with alternating current Welcome to the Phoenix Contact digital trade fair Innovation at a distance The new Dialog Days format a complete success After the cancellation of the Hannover Messe due to the COVID-19 pandemic, Phoenix Contact ventured into a new format. The Dialog Days were intended to reach customers and interested parties digitally. The German event took place from April 20 to April 30, and the international version followed from April 27 to May 8. The virtual visitors were able to attend a series of lectures, panel discussions, live chats, and virtual tours of the trade fair held in eight languages. The 19 tour guides came from Argentina, Brazil, China, Germany, Mexico, Poland, and the USA. And were themselves connected live from within their home countries. The organization was timed so that visitors were received at their respective local time – made possible by the globally networked digital world. It was only the “trade fair management team” that was active around the clock. The response exceeded all expectations. Around 2,100 visitors registered for the German part of the Dialog Days alone. More than 1,000 of them took advantage of the opportunity to obtain more detailed information through the chat function, where specific questions were answered directly. More than 1,300 customers and other interested parties also attended the extensive specialized conferences. The international response was even more impressive. We consider well over 8,100 active participants to be a huge success for a completely new, completely digital format. And everyone who embarked on the adventure of the digital event was eager to learn: Around 3,650 participants actively attended the specialized conferences. More than 100 visitors attended the guided tours in English, Spanish, and Russian alone. An outstanding success in difficult times. And a very good point made when it comes to the possibilities of a networked, digital world. No substitute for a “real” trade fair. But a starting signal for an innovative format with a great deal of potential. While record-chasers are intoxicated by the facts and figures of DC fast charging, the classic AC charging cables from Phoenix Contact are taking home one prize after another. Ecological effects, innovation, and functional influences – these are some of the selection criteria according to which the AC charging cables from Phoenix Contact have won an international design prize for the third time. The Chicago Athenaeum Museum Good Design Award has been presented annually since 1950. For Vince Carioti, Director E-Mobility North America, this award confirms the value and significance of the AC charging technology from Phoenix Contact, especially on the American market. “The Good Design Award complements the awards already won in Germany and shows that the products combine the highest quality and ergonomic design. They offer the customer durability and smooth operation under all climatic conditions, and this for all vehicles that have type 1 and 2 AC charging connectors.” 42 UPDATE 5/20 The Phoenix Contact innovation magazine