AMINO AMSA-Indonesia EAMSC 2016

DOCDOC FIND YOUR DOCTOR APPLICATION : FIND THE BEST DOCTORS IN SECONDS Ade Saputri Universitas Gadjah Mada, Indonesia Doctors: Simple, Fast, Within Your Reach Background & Objective Patient satisfaction is a variable that remains severely overlooked in developing countries, despite it being one of the most sought out outcomes in the developed world. Other than being an end goal within itself, failure to achieve patient satisfaction has been shown to lead to lesser patient cooperation, decreasing pursuit of follow-up care, and even word-of-mouth based dissuasion from seeking healthcare. However, today's technology has provided us with new solutions to bridge the gap between doctors and patients. The rising popularity of the internet and smartphones is illustrated by the fact that internet users in Asia have now reached number of 1.563.200 as of June 30th 2015 based on Internet World Stats by Miniwatts Marketing Group. These conditions have given rise to high potential applications such as Docdoc's Find a Doctor application which allows patients to locate and contact doctors with ease and comfort. Furthermore, it allows patients to create reviews and ratings towards doctors. Andaleeb's research published by the Oxford University Press, revealed that the service orientation of doctors was the most influential factor in patient satisfaction. Examples of negative doctor-patient interactions that affect this include longer waiting times and innefective communication. Therefore, the application will increase the accessibility of doctors as well as aid them in tailoring themselves to fit the needs of the patients. Through public posters, we hope to raise awareness towards the existence of the application. A larger member base not only increases the accessibility of the application, but also increases the quality of service the site provides. Thus, it increases the overall effectiveness of the country's healthcare system. References 1. Docdoc. 2014. Find A Doctor Application. www.docdoc.com, Copyright © 2014 DocDoc Pte Ltd. Access on 18 Oct, 2015. 2. Lee, Alicia V. et al. “What Can We Learn from Patient Dissatisfaction? Analysis of Dissatisfying Events at an Academic Medical Center.” Journal of hospital medicine : an

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