Amino Acids Market by Ingredients going to be worth $1 Billion by 2018. March 2014 | Page 2

Source: Expert Interviews, Government Authorities, Related Associations/Institutes, Related Research Publication, Government Publication, Company Press Release, Company Annual Report, Company Website, Company Publication, MarketsandMarkets Analysis Sodium is indigenously used as an essential nutrient, mandatory for the smooth functioning of body. Despite sodium being important for normal operations of the body, it is also responsible for creating hypertension or cardiovascular diseases. Therefore, it is recommended that the sodium content in most food products which are consumed on a daily basis be reduced. High sodium food represents severe health issues as reported by many organizations such as World Health Organization (WHO). An average sodium intake of 1,500 mg – 2,300 mg per day is tolerable to lead a healthy life for an adult. However, according to recent data available, Canadians and Americans consume 3,400 mg per day, which would lead to chronic diseases in most of the adult population in coming years. Alteration of food consumption habits of a particular population is a difficult task. The dietary habit of population relies on the social, economic, and cultural environment. Most of the sodium chloride intake is through the processed foods consumed on daily basis. More than two third of the sodium is consumed through the same. Conceptualization of the sodium contained product to sodium reduced or replaced product is a crucial task. Food manufacturers have to carefully reduce or replace the salt in a particular food item without affecting taste, appearance, and texture of the final product, which has an impact on the buying behavior of the customer. Ingredients such as amino acids, yeast extracts, potassium chloride, seaweed extracts, hydrolyzed vegetable proteins, nucleotides, etc. are mainly used as sodium substitutes. Sodium reduction ingredients are used individually or with mixed blends in the targeted product.