American Valor Quarterly Issue 6 - Spring/Summer 2009 | Page 7

The National Moment of Remembrance was established by Congress to take place at 3:00 PM local time on Memorial Day afternoon. The Moment lasts for one minute, and was chosen because it is the time of the day when Americans are most likely to be out enjoying their freedoms. As part of the Moment, Americans are asked to stop what they are doing, and pause to reflect on the sacrifices of those who have fallen. The National Memorial Day Parade observed the Moment by coming to a complete halt at exactly 3:00 PM. During that minute, trumpeters along the parade route played taps, which was followed by a period of silence before the parade began again. In addition to the many sponsors listed below, all of us at the American Veterans Center would like to thank you - the readers of this magazine - for helping to make the National Memorial Day Parade possible. From the parade itself to the television broadcast (seen right), none of it would be possible without the generous contributions of individual Americans from around the country, who believe in the importance of calling attention to the sacrifices of those who have served. On behalf of the American Veterans Center, the producers and the sponsors of the National Memorial Day Parade, we would like to thank you for your continued support, and look forward to carrying on this grand tradition for years to come. AVQ All photos courtesy of the American Veterans Center, with Joe Portnoy, J.D. Cantu, and Chris Graham. A Special “Thank You” To Our Sponsors... The National Memorial Day Parade would not be possible without the generous support of our sponsors. From television coverage and parade floats to food and accommodations for the parade participants, it is because of them that the parade was a success. We thank each of them for their support of the parade, our veterans, and our men and women in uniform. A television shot of the Lions Club float, from this year’s parade. Gold Sponsors The Embassy of Kuwait - U-Haul - TriWest Healthcare Alliance - Ride-Away - American Airlines Silver Sponsors U.S. Army Freedom Team Salute - Argon ST - Eberle & Associates - Lions Club - Washington Times - Helmets to Hardhats - Mr. Lloyd Campbell Bronze Sponsors Home Box Office (HBO) - Association of the U.S. Army - Soldiers Angels - Phillips Foundation Parade Supporters Shirley and Banister Public Relations - CACI - Raytheon - GEICO - International Brotherhood of Teamsters - The Issa Family Foundation USO - Subway - Chipotle - Trader Joe’s - Halfaker and Associates - Dodge Jones Foundation - Douglas Development UBS - Ace Beverage - Lindsay Cadillac - Republic National Distribution - NWBA America’s Beer Distributor - Harris Corporation AMERICAN VALOR QUARTERLY - Spring/Summer 2009 - 8