American Racing News Vol 1, Issue 2 Issue 4 | Page 26

MILWAUKEE - With a furious burst of moto thunder HarleyDavidson® Flat-Track Racing opened ESPN's X Games in Austin.
In its second year as an X Games medalled event, Harley-Davidson Flat-Track Racing features top motorcycle racers from
around the world going head-to-head on the challenging Circuit
of The Americas dirt half-mile.
Harley-Davidson is an official sponsor of X Games Austin, featuring some of the best skateboard, motorcycle and BMX competitors, plus nightly concert events, X Games Austin is one of
the world's premier action-sports festivals.
"Motorcycle flat track racing is arguably the original action
sport," said Dino Bernacchi, Harley-Davidson U.S. Marketing
Director. "The X Games provides a perfect showcase for this
exhilarating motorsport and the skill and tremendous courage
of these racer-athletes. Harley-Davidson was excited to be kick
off X Games Austin with the thrilling Harley-Davidson Flat
Track race. Then all weekend long, had a huge presence at X
Games as we share our passion for competition and the freedom of the open road. Fans got to check out our all-new
XG750R flat track motorcycle, our first new flat tracker in over
40 years!"
Local Harley-Davidson dealers drummed up excitement for the
races with tailgates at their dealerships and then rides to the
races. Onsite for the weekend, Harley-Davidson was in the
Galleria area with X Games athletes, its new 2016 motorcycles
and the H-D™ JUMPSTART™ riding experience. Harley also
hosted appearances and autograph sessions with X Games
athletes and a lounge area to stay cool with free giveaways and
more.

26 | American Racing News | Motorcycle