American Motorcycle Dealer AMD 248 March 2020 | Page 8

NEWS
BRIEFS
The H-D share
price was
$32.76 as this
edition went to
press (2/25/20),
having been
$34.84 a month prior and $37.19 at
the start of the year. Its 12-month
high was $41.04 (April 2019), with a
12-month low of $30.39 (August
2019 - immediately following a
MY2020 announcement that
included the availability of the
LiveWire).
Harley has approved a cash
dividend of $0.38 per share for
the first quarter of 2020 on Feb.
19, 2020. This represents an
increase of +1.3% from its
fourth quarter 2019 dividend of
$0.375 per share. The dividend
is payable March 20, 2020 to
the shareholders of record of
the company's common stock as
of March 5, 2020. The board has
also authorized the company to
repurchase up to an additional
10 million shares of Harley-
Davidson, Inc. common stock.
This authorization is in addition
to the existing share repurchase
authorization approved in
February 2018. As of the end of
2019, 8.2 million shares
remained on that share
repurchase authorization.
The championship round of the J&P
Cycles Ultimate Builder Custom Bike
Show series staged on the final
weekend of the 2019/2020 IMS tour
(Chicago, February 9) saw Jordan
Dickinson (Union Speed & Style,
Monticello, MN) crowned Ultimate
Builder with 'SourKraut', the 1947
Knucklehead with which he scooped
8th place in the 2018 AMD World
Championship of Custom Bike
Building at INTERMOT Customized in
Cologne, Germany. Full report in the
next AMD Magazine edition.
As at the start of February
2020, it is rumored that Harley's
distribution center in Belgium
had not received a single
container of Harley PG&A since
December 2019. For some time,
AMD Magazine had been
receiving reports from
authorized dealers in Europe
that DMS issues were
preventing them ordering or
successfully receiving their
PG&A orders - even of service
items and replacement parts. It
would appear that the problem
was systemic, affecting logistics
as well as dealer front ends.
8
Harley-Davidson sales revenue and production data… 4th quarter 2019
Income statements in
$1,000s (except share)
THREE MONTHS ENDED
Net sales revenue
Gross profit
Total operating income
Net income
Diluted earnings
per common share
NINE MONTHS ENDED
2019 Q4 2018 Q4 2019 Q4 2018 Q4
$874,095
$220,639
$12,395
$13,496 $955,633
$263,577
$3,743
$495 $4,572,678
$1,342,880
$555,608
$423,635 $4,968,646
$1,616,850
$713,523
$531,451
$0.09 $ - $2.68 $3.19
$666,287
$129,266
$57,187
$12,537 $738,167
$142,168
$58,444
$7,623 $3,538,269
$713,400
$237,566
$47,526 $3,882,963
$754,663
$241,964
$50,380
NET SALES REVENUE
H-D Motorcycles
Parts & Accessories
General Merchandise
Other
MOTORCYCLE SHIPMENT DATA
United States
Exports
Total H-D
NOTE: H-D MOTORCYLE SHIPMENT DATA IS NOT THE SAME AS RETAIL REGISTRATIONS
22,845
17,609
40,454 24,376
19,113
43,489 PRODUCT MIX 2019 Q4 2018 Q4 2019 Q4 2018 Q4
Touring
Cruiser
Sportster/ Street
Total 15,147
16,685
8,622
40,454
2019 Q4 17,817
16,578
9,094
43,489
2018 Q4 91,018
76,052
46,869
213,939
2019 Q4 101,942
78,529
48,194
228,665
2018 Q4
20,204
1,159
7,187
7,691
2,513
38,754 20,849
1,350
7,353
7,244
2,515
39,311 125,960
8,946
44,086
29,513
9,768
218,273 132,868
9,690
46,602
28,724
10,167
228,051
RETAIL SALES OF H-D MOTORCYCLES:
United States
Canada
EMEA Region
Asia Pacific Region
Latin America Region
Total
<<< Continued from page 64
Davidson. This year we will broaden the
reach of our brand and build more
committed riders as we enter new and
growing segments in motorcycling and
eBicycles; more and easier access to
two-wheeled freedom on a Harley is
well underway," said Levatich.
International retail sales were up
slightly in the fourth quarter behind
continued growth in emerging
markets. Full-year international retail
sales finished down -3.0%, full-year
601+ cc Europe market share was
8.9%.
"Rumored to be likely
to start shipping in
November 2020"
AMERICAN MOTORCYCLE DEALER - MARCH 2020
124,326
89,613
213,939
132,433
96,232
228,665
Former Harley-Davidson CEO Matt
Levatich has date-stamped when
the first financial results of the
much vaunted strategic plan will be
seen when quoted as saying that "in
2019, we took important steps
toward returning to significant
growth in 2021."
Revenue from the Motorcycles and
Related
Products
(Motorcycles) segment was
down in the
fourth quarter
and on a full-year basis.
On a discretionary basis,
Harley repurchased 2.2 million
shares of its common stock during the
quarter for $78.7 million, and 8.2
million shares for $286.7 million on a
full-year basis.
For the full year 2020, the company
says it expects Motorcycles segment
revenue of approximately $4.53 to
$4.66 billion.
www.AMDchampionship.com