American Motorcycle Dealer AMD 228 July 2018 | Page 64

NEWS
BRIEFS
The memo about there being
limitations to how a brand can
be convincingly purposed clearly
disappeared from Harley’s
institutional memory when Clyde
Fessler retired. A “cross-
promotional partnership with
men’s grooming product range
American Crew” (aka Revlon
cosmetics) looks set to expose
the Bar ‘n Shield to yet more
ridicule and questionable value.
Mark Moses, founder and GM of
Indian Motorcycle of Charlotte (“the
world’s first Indian dealership”), has
sold to Tim Sutherland, owner and
GM of Coastal Indian Motorcycle of
Myrtle Beach, SC., and Lloyd Greer,
founder and owner of Victory
aftermarket parts specialist Lloyd’z
Motorworkz, Pine Bush, NY. The
Charlotte store opened in 2008 as the
first dealer for the then Stellican,
Stephen Julius owned Kings
Mountain, NC., based factory, for
which Moses was a Customer Service
and Warranty Manager after
operating North Coast Motorcycle -
itself a dealer for ultimately a less
than successful “Gilroy Indian”
operation that closed in California in
2003.
Mitchell, South Dakota based
Klock Werks Cycles is in legal
dispute with Dragonfly Cycle
Concepts of Fullerton, California,
over the design of a w