American Motorcycle Dealer AMD 227 June 2018 | Page 6
New Canadian distributor for
SBS Pads and Discs
SBS Friction has announced that
Gamma Powersports of Orillia, Ontario
is their new and currently only
distributor for SBS products in the
Canadian market.
Fast growing Gamma is capturing
market share in Canada, and “shares
the SBS business philosophy of close
contact to the dealer base, and great
customer service.”
Chris Jensen, SBS Brand Manager for
North America says: “We welcome
Gamma Powersports to the SBS family.
With their hands-on approach, they
will see great success with SBS, much
like our distributors in Europe, South
Africa, Japan and Australia always
have done. We look forward to helping
Gamma service dealers all over
Canada and to attend their
promotional events. There is no doubt
that we will see growth from this new
partnership.”
SBS will be the premier line of brake
products at Gamma, allowing their
sales reps to focus on teaching dealers
the many features and benefits of SBS.
“Gamma is proud to add SBS brakes
EagleRider’s Harley Alliance
Reaches Milestone
Hawthorne, California based
EagleRider, “the world’s largest
motorcycle rental and travel
company”, has achieved a
significant milestone in its
strategic alliance with Harley-
Davidson – more than 100
authorized Harley dealers in the
USA are now active in the joint
Harley/EagleRider rentals
program.
“Less than one year into our
alliance with Harley-Davidson,
we are very pleased to
announce this key
accomplishment,” said Chris
McIntyre, CEO and Co-founder
of EagleRider. “Our companies
have been working diligently to
deliver the largest connected
network of motorcycle rental
locations throughout the U.S.
We are eager to continue
reaching new riders across
America as we head into prime
travel season.”
The company says that “more
than 35 new locations have
already opened, and 70 more
will begin taking bookings by
May 2018. With the vast
network of rental locations,
riders can begin and end their
two-wheeled adventures almost
anywhere in the United States.”
The 100+ new locations give
to its distribution portfolio,” said Judy
Scott, Senior Buyer for Gamma. “SBS
is well established in a world market
and brings a great product to the
Canadian marketplace. We look
forward to working with SBS and
growing the Canadian market.”
www.sbs.dk
riders from around the world
additional access to America’s
most popular tourist
destinations and motorcycle
routes – such as the iconic
Route 66 and Pacific Coast
Highway.
“Our alliance with EagleRider is
an important component of our
objective to build two million
new riders in the U.S.,” said
Anoop Prakash, Director of U.S.
Retail Development at Harley-
Davidson Motor Company. “The
opening of each additional location brings increased access
to the sport of motorcycling and
to our exciting 2018 motorcycle
line-up. And there is no better
place for new riders to start
their motorcycling journey than
in the care of the expert staff
found at every Harley-Davidson
dealership.”
Through the alliance, which was
announced in May 2017,
EagleRider exclusively offers
current model year Harley-
Davidson motorcycles for its
Touring and Large Cruiser
motorcycle rental segments,
equipped with Harley-Davidson
Genuine Motor Parts and
Accessories. Harley-Davidson
exclusively works with
EagleRider to provide rental,
travel and tour experiences
from its U.S dealership network.
www.eaglerider.com
Massachusetts’ Pioneer Valley - the
land of its legacy - with what it
describes as its first ever apparel store,
as an anchor tenant of MGM
Springfield’s “retail collection” at the
MGM Resorts International property,
with the flagship location due to open
its doors in the third quarter of 2018. Steve Menneto, President of Indian
Motorcycle Company, said: “Indian’s
legacy as America’s first motorcycle
company is something that’s
extremely important to us, and it’s
exciting to return the brand to its roots
in Springfield with the opening of our
first apparel store.”
Going home with Indian
Indian Motorcycle, famously based at
Springfield, Massachusetts, has a
dealership at nearby Westfield, owned
and operated by Indian aficionado and
enthusiast Dennis Bolduc, whose
grandfather Joseph Bolduc worked for
Indian Motorcycle from 1938 until
1959.
Joseph Bolduc rode, built and repaired
Indian motorcycles his entire life.
Dennis says he has two of the original
Indian motorcycles that his
grandfather purchased from the
factory when he was an employee
there – one of them was used by Ralph
Rogers as a demo before my
grandfather bought it. Ralph Rogers
was one of the last owners of Indian
Motorcycle, having purchased it from
Paul DuPont.
Now, Indian is to add to its
contemporary presence in
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AMERICAN MOTORCYCLE DEALER - JUNE 2018