American Motorcycle Dealer AMD 227 June 2018 | Page 6

New Canadian distributor for SBS Pads and Discs SBS Friction has announced that Gamma Powersports of Orillia, Ontario is their new and currently only distributor for SBS products in the Canadian market. Fast growing Gamma is capturing market share in Canada, and “shares the SBS business philosophy of close contact to the dealer base, and great customer service.” Chris Jensen, SBS Brand Manager for North America says: “We welcome Gamma Powersports to the SBS family. With their hands-on approach, they will see great success with SBS, much like our distributors in Europe, South Africa, Japan and Australia always have done. We look forward to helping Gamma service dealers all over Canada and to attend their promotional events. There is no doubt that we will see growth from this new partnership.” SBS will be the premier line of brake products at Gamma, allowing their sales reps to focus on teaching dealers the many features and benefits of SBS. “Gamma is proud to add SBS brakes EagleRider’s Harley Alliance Reaches Milestone Hawthorne, California based EagleRider, “the world’s largest motorcycle rental and travel company”, has achieved a significant milestone in its strategic alliance with Harley- Davidson – more than 100 authorized Harley dealers in the USA are now active in the joint Harley/EagleRider rentals program. “Less than one year into our alliance with Harley-Davidson, we are very pleased to announce this key accomplishment,” said Chris McIntyre, CEO and Co-founder of EagleRider. “Our companies have been working diligently to deliver the largest connected network of motorcycle rental locations throughout the U.S. We are eager to continue reaching new riders across America as we head into prime travel season.” The company says that “more than 35 new locations have already opened, and 70 more will begin taking bookings by May 2018. With the vast network of rental locations, riders can begin and end their two-wheeled adventures almost anywhere in the United States.” The 100+ new locations give to its distribution portfolio,” said Judy Scott, Senior Buyer for Gamma. “SBS is well established in a world market and brings a great product to the Canadian marketplace. We look forward to working with SBS and growing the Canadian market.” www.sbs.dk riders from around the world additional access to America’s most popular tourist destinations and motorcycle routes – such as the iconic Route 66 and Pacific Coast Highway. “Our alliance with EagleRider is an important component of our objective to build two million new riders in the U.S.,” said Anoop Prakash, Director of U.S. Retail Development at Harley- Davidson Motor Company. “The opening of each additional location brings increased access to the sport of motorcycling and to our exciting 2018 motorcycle line-up. And there is no better place for new riders to start their motorcycling journey than in the care of the expert staff found at every Harley-Davidson dealership.” Through the alliance, which was announced in May 2017, EagleRider exclusively offers current model year Harley- Davidson motorcycles for its Touring and Large Cruiser motorcycle rental segments, equipped with Harley-Davidson Genuine Motor Parts and Accessories. Harley-Davidson exclusively works with EagleRider to provide rental, travel and tour experiences from its U.S dealership network. www.eaglerider.com Massachusetts’ Pioneer Valley - the land of its legacy - with what it describes as its first ever apparel store, as an anchor tenant of MGM Springfield’s “retail collection” at the MGM Resorts International property, with the flagship location due to open its doors in the third quarter of 2018. Steve Menneto, President of Indian Motorcycle Company, said: “Indian’s legacy as America’s first motorcycle company is something that’s extremely important to us, and it’s exciting to return the brand to its roots in Springfield with the opening of our first apparel store.” Going home with Indian Indian Motorcycle, famously based at Springfield, Massachusetts, has a dealership at nearby Westfield, owned and operated by Indian aficionado and enthusiast Dennis Bolduc, whose grandfather Joseph Bolduc worked for Indian Motorcycle from 1938 until 1959. Joseph Bolduc rode, built and repaired Indian motorcycles his entire life. Dennis says he has two of the original Indian motorcycles that his grandfather purchased from the factory when he was an employee there – one of them was used by Ralph Rogers as a demo before my grandfather bought it. Ralph Rogers was one of the last owners of Indian Motorcycle, having purchased it from Paul DuPont. Now, Indian is to add to its contemporary presence in 6 AMERICAN MOTORCYCLE DEALER - JUNE 2018