Harley-Davidson sales revenue and production data … 3rd quarter 2017
“ Harley-Davidson says it continues to expect to ship 241,000 to 246,000 motorcycles to dealers worldwide in 2017 ”
HARLEY
BRIEFS
The dust having now settled on the excitement that greeted Harley ’ s rumored appointment of Goldman Sachs to explore Ducati acquisition options , in a rare outbreak of “ Unions do something useful , shock ,” Volkswagen ’ s hopes of selling Ducati have been scuppered by the powerful German unions ( who account for half of the seats on the auto giant ’ s advisory board ) being united in opposition to the sale .
It has emerged that while several serious bids were indeed received for Ducati in response to Volkswagen ’ s preliminary Offer for Sale , Bajaj Auto and the Italian Benneton investment fund were believed to have been favorites to win the bidding war . Some reports suggest that Royal Enfield ( and Polaris joint venture partner Eicher Motors ) increased its initial par bid of around $ 1.5Bn to $ 2.0Bn .
Talking of Unions , as has been widely reported , but probably not really noticed much as such , the United Steelworkers and International Association of Machinists and Aerospace Workers have terminated their 22-year old agreements with Harley , claiming that the company has been “ systematically dismantling its hourly workforce ” for some seven years . Harley spokesperson Pat Sweeney is reported to have stated that the decision will not affect how Harley deals with workplace issues .
As at August 2017 Harley- Davidson was in 6th spot in motorcycle market share terms in Germany , having sold 7,666 units for an 8.93 percent share ; down from 9,252 units / 10.09 percent for the first eight months of 2016 .
Harley ’ s top-seller in Germany Jan- Aug 2017 , and the 25th best-selling motorcycle in Germany for the first eight months , was the XL 1200 X ( 884 units ); the Breakout was the 31st best-seller in Germany ( 804 units ); Dyna Street Bob 34th ( 787 units ); and XL 883 Iron 43rd ( 597 units ).
In other German market news , Harley has done a deal with guarantee provider CG to extend its standard two-year warranty on new bike sales to four years .
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believe we are uniquely positioned to build ridership and strengthen the sport of motorcycling , not just in the U . S ., but around the world . Our investments in new product and marketing are targeted to drive ridership growth . We have the strategies , plans and people to make it happen ,” said Levatich . Harley-Davidson says it continues to expect to ship 241,000 to 246,000 motorcycles to dealers worldwide in 2017 , which is down approximately 6 to 8 percent from 2016 . In the fourth quarter , the company expects to ship 46,700 to 51,700 motorcycles compared to 42,414 motorcycles shipped in the year-ago period . Harley say the quarter was impacted by soft used bike prices and the hurricanes in Texas and Florida , though by the end of the quarter used
Harley-Davidson sales revenue and production data … 3rd quarter 2017
Income statements in THREE MONTHS ENDED NINE MONTHS ENDED $ 1,000s ( except share ) SEPT 2017 SEPT 2016 SEPT 2017 SEPT 2016
Net sales revenue |
$ 962,136 |
$ 1,091,630 |
$ 3,867,982 |
$ 4,338,353 |
Gross profit |
$ 276,975 |
$ 367,019 |
$ 1,330,083 |
$ 1,564,857 |
Total operating income |
$ 96,708 |
$ 178,376 |
$ 789,768 |
$ 979,526 |
Net income |
$ 68,209 |
$ 114,065 |
$ 513,445 |
$ 644,985 |
Diluted earnings per common share |
$ 0.40 |
$ 0.64 |
$ 2.95 |
$ 3.55 |
NET SALES REVENUE
“ Harley-Davidson says it continues to expect to ship 241,000 to 246,000 motorcycles to dealers worldwide in 2017 ”
Figures are shown THREE MONTHS ENDED NINE MONTHS ENDED in $ 1,000s SEPT 2017 SEPT 2016 SEPT 2017 SEPT 2016
H-D Motorcycles |
$ 653,345 |
$ 788,856 |
$ 3,023,480 |
$ 3,437,066 |
Parts & Accessories |
$ 229,709 |
$ 231,279 |
$ 636,232 |
$ 673,192 |
General Merchandise |
$ 72,687 |
$ 65,289 |
$ 191,540 |
$ 211,664 |
Other |
$ 6,395 |
$ 6,206 |
$ 16,730 |
$ 16,431 |
Total |
$ 962,136 |
$ 1,091,630 |
$ 3,867,982 |
$ 4,338,353 |
MOTORCYCLE SHIPMENT DATA NOTE : H-D MOTORCYLE SHIPMENT DATA IS NOT THE SAME AS RETAIL REGISTRATIONS
United States |
19,668 |
26,269 |
118,418 |
141,708 |
Exports |
21,994 |
22,342 |
75,882 |
78,099 |
Total H-D |
41,662 |
48,611 |
194,300 |
219,807 |
PRODUCT MIX |
SEPT 2017 |
SEPT 2016 |
SEPT 2017 |
SEPT 2016 |
Touring |
14,674 |
23,295 |
80,392 |
89,467 |
Cruiser |
17,292 |
13,986 |
67,693 |
78,570 |
Sportster / Street |
9,696 |
11,330 |
46,215 |
51,770 |
Total |
41,662 |
48,611 |
194,300 |
219,807 |
RETAIL SALES OF H-D MOTORCYCLES : |
SEPT 2017 |
SEPT 2016 |
SEPT 2017 |
SEPT 2016 |
United States |
41,793 |
45,469 |
124,777 |
135,581 |
Canada |
2,575 |
2,663 |
8,763 |
8,946 |
EMEA |
10,078 |
10,224 |
37,475 |
37,947 |
Asia Pacific Region |
7,457 |
7,994 |
22,628 |
24,141 |
Latin America Region |
2,306 |
2,605 |
7,003 |
7,064 |
Total |
64,209 |
68,955 |
200,646 |
213,679 |
6 AMERICAN MOTORCYCLE DEALER - NOVEMBER 2017 www . AMDchampionship . com