American Motorcycle Dealer AMD 181 August 2014 | Page 10

EBR introduces new 1190SX
‘Superfighter’ sportbike
FOLLOWING the successful launch of
the acclaimed 1190RX superbike, Erik
Buell Racing (EBR) has introduced the
EBR 1190SX, described by the company
as "a true naked streetfighter-style
sportbike with uncompromised
Superbike race-bred performance and
handling".
Sharing the 1190RX’s V-twin engine
(rated at 185 crankshaft horsepower
and more than 136 Nm of torque) the
1190SX is said to deliver "the highest
performance available in the
streetfighter category".
EBR founder and Chief Technical
Officer Erik Buell is described as being
no stranger to streetfighter-style
sportbikes, having defined the category
in production manufacturer terms with
the introduction of the S1 Lightning in
1995.
In what may be a sideswipe at the
recent unveiling of a 'Roadster' design
concept by BMW, Buell says that “the
streetfighter classification, which was
so revolutionary when we first came to
market, is now being used by marketing
people for all sorts of motorcycles,
including some thinly-disguised

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standard bikes that have de-tuned or
obsolete powertrains. So, perhaps the
appropriate new name for a bike like
the 1190SX is ‘Superfighter’."
The company goes on to say that
"with so many components carried
over from the EBR 1190RX Superbike,
the 1190SX is a genuine highperformance motorcycle with a racing
heritage. True to its ‘streetfighter’
designation, however, the 1190SX is
designed to be a dominating street
machine.
"Featuring an athletic upright riding
position and wider handlebars for
nimble handling, and minimalist
bodywork for lower weight, the
1190SX is equally at home carving
canyons on the open road or taking
on the concrete canyons of the city. As
with all EBR sportbikes, the 1190SX
features many Erik Buell signature
innovations to optimize handling and
performance, such as fuel in the frame
for lower weight and centralized
mass, hubless wheels and perimeter
brake rotors for lower unsprung
weight, and EBR’s proprietary
Controlled Swirl Induction (CSI), which

AMERICAN MOTORCYCLE DEALER - AUGUST 2014

improves power and fuel economy,
while lowering exhaust emissions".

www.ebr.com

www.AMDchampionship.com