American Motorcycle Dealer AMD 174 January 2014 | Page 21
T
Bob Wood, the Founder and owner of Wood
Performance, travelled to Germany to attend Big Bike
Europe to meet his European customers who are an
important part of the company's ongoing success
serious engine tuners looking for serious
horsepower improvements. He says: “The rise
in fuel injection has been a blessing in
disguise. When I was growing up, we didn’t
have the choice. We had to figure out what a
motor liked. In certain areas we couldn’t
tune it because with certain exhausts there is
no back pressure,na and it affects the
bottom end and fuel curves always follow
the dip. With fuel injection you can take that
out. You can have any manifold fuel pressure
at any rpm simply by giving the injector the
information it needs to open or close. So
actually, fuel injection is the best thing that
ever happened.” However, he is also aware
of a potential downside to the technology.
“Now it is so complex that 90-95 percent of
the shops can’t work on it. The biggest
problem we have in the industry right now is
finding shops that have dynamometers and
are capable of tuning fuel injection systems.
“Carbs are good, but they are very timeconsuming to tune properly. I’m glad fuel
injection is here, because I want to get away
from tuning carbs. With our cams it doesn’t
matter if the engine has a carb or fuel
injection. Cams don’t know they are just a
dumb piece of metal.”
n order to make it easier for customers
buying Knight Prowler cams to get their
engines tuned to make the most of the
changes, Bob has developed his own dealer
locator software to run on the Wood
Performance website. It lists regular dealers
and also platinum dealers. The latter are
familiar with the high performance products
made by Wood Performance and who have
Dynojet tuning centres to ensure fuel
injection systems are properly set up.
The dealer locator software is not simply
restricted to the domestic US market, it also
covers Canada, Australia and European
countries that have Wood Performance
dealers. Indeed Europe is a significant market
for Bob:
“I know there’s over a million Harleys in
Europe; it’s an extremely important market.
We use now Technomotion as our distributor
because we wanted to protect our dealers’
pricing structure.” However, this does not
mean that domestic sales are suffering.
Indeed, Bob explains the situation is the
exact opposite: “Our domestic sales for the
past 18 years have continued to rise. The
recession hasn’t touched our business. A guy
that rides a Harley doesn’t want to get his
ass kicked by anybody. He’ll skip child
support, alimony, house payment etc., just so
he can go ride, and he’ll put a cam in that
bike, an exhaust, and an air filter, and then
go and ride.”
It is that attitude of the company’s customers,
along with a consistent record of producing
dyno competition-proven parts, that is
keeping Wood Performance at the forefront
of Harley engine performance tuning.
I
www.AMDchampionship.com
WOOD PERFORMANCE
Cropwell, Alabama, USA
Tel: 205 525 4949
[email protected]
www.woodcarbs.com
AMERICAN MOTORCYCLE DEALER - JANUARY 2014
21
ieme
Festner
opened
Technomotion
because his cousin
was fed up with
machine shops
taking up to eight
weeks for a simple
job like honing a
cylinder.
Four years ago
Tieme was
approached by his
cousin, who was
overhauling Harley
about going into
business together,
as he was so frustrated by waiting
on machine shops
to do engine work
for him. The result
was Technomotion;
part motorcycle
repair shop and
part precision
machine shop.
Success came quickly, and
Technomotion now
has a staff of seven
and is producing
custom billet aluminum Harley
engine parts such a
nose cones, rocker
boxes, and bottom
end parts.
It was building custom engines that
led Tieme to contact Bob at Wood
Performance.
Tieme was looking
for high-performance camshaft supplies on the internet when he saw
that the Knight Prowler cams by
Wood Performance had the kind of
profile he was looking for. Tiem