AMD 272 March 2022 Aftermarket Moto Design 272 March 2022 | Page 14

SBS Brakes Partners with the S & S Cycle Racing Dynasty

Racing , whether it be on a road course or a dirt oval , is a delicate balance of horsepower and braking , so it ' s no surprise that the S & S Cycle racing program has partnered with the highperformance braking experts at SBS . " Building some of the fastest machines in both the King Of The Baggers and American Flat Track fields has meant quality braking is that much more important to us and we look forward to collaborating with SBS Friction in the coming year ," states S & S Race Team Manager Dean Young . " The American Flat Track as well as MotoAmerica King Of The Baggers seasons kick off during the 2022 Daytona Bike Week with double

Letric Lighting Co Joins HardDrive

Boise , Idaho based distributor HardDrive - the speciality V-twin division of Western Power Sports - has announced another addition for 2022 with the NAMZ Custom Cycle Products ' Letric Lighting Company range of advanced LED lighting solutions now available from its nationwide warehouse network . " This large SKU addition gives our dealers a broader selection of plug-nplay or custom LED upgrades for V-twin and Indian models ," states HardDrive V-Twin Director Krys Brown . " Letric Lighting Company is a solid partner with a positive agenda for its position in the motorcycle industry and takes care of its customers directly
S & S Race Team Manager Dean Young

Midwest / Ultima 2022 Catalog

headers , and with arguably the most competitive race programs in the US , we suspect the pairing of these two brands will add to the excitement ."
The 2022 Midwest Motorcycle Supply catalog " has all the essentials that matter most , at affordable prices - plus our own proprietary Ultima Products engine family that powers custombike builds the world over . " Projects such as Rods & Rides Custom Motorcycle ' s awardwinning combinations ( sidecars ), Bobbers , Choppers , Derakes and Trikes . Our dealers receive a weekly sale flyer called the " Friday to Friday Sale " featuring these bikes as well as any builds that they want to contribute and share . This year ' s catalog cover features Rods & Rides ' tribute to the golden age of sidecars ( 1950s ) - the " Morenci " combination . " For 2022 we have added 100 ci and 124 ci displacements to our 113 Ultima Twin Cam replacement engine line . They are available silver , black , polished and in a stunning ' Blackout finish '. These finishes also apply to our Ultima Evo style Competition Series engines as well as our Ultima Shovelhead engines . We have a rebuild program for Twin Cam and Evo engines . Engine parts like flywheels for early and late
Twin Cams and Evos are available as well as new M-8 parts . " Ultima late model primary 2 " and 3.25 " belt drives for 06 ' and up Dyna and 07 ' to present Softails are also all available in black . " Our wheel line includes ' Vortex ', ' Manhattan ', ' Kool Kat ' and ' King Spoke ' aluminum
wheels , including 23 " and 26 " sizes , all available in black cut series or polished . " All our drivetrain products , such as the belt drives and transmissions , are rugged , long lasting units and available for Evo Softail and Twin Cam and Evo Dynas . Complete drivetrain
packages include the Ultima 6 RSD or LSD transmissions , powerful ThunderFire starter motors and ThunderVolt AGM batteries . " Also in the Ultima family of products are a line of ignitions , throttle and idle cables , gaskets , forward controls - available polished or black anodized - handlebars , Springer front ends ,
calipers and brackets , gas and oil tanks , exhaust systems and much more ." www . midwestmc . net
with a limited lifetime LED warranty ." Motorcycle electrics pioneer and Letric founder Jeff Zielinski told AMD : " We first teamed up with the WPS / HardDrive team to offer both the NAMZ and Badlands product ranges in the HardDrive catalog . " As we shift into 2022 , we are looking forward to expanding our partnership with the HardDrive team by offering our Letric Lighting Company products to its dealers . HardDrive ' s fast growing distribution network offers us an opportunity to gain additional exposure so we can continue to offer new and exciting products to the motorcycle community . We are looking forward to continuing the success we have experienced with the NAMZ and Badlands brands and are pleased to now be able to additionally offer Letric Lighting Co . branded products through HardDrive ." www . hdtwin . com www . letriclighting . com
14 AFTERMARKET MOTO DESIGN - MARCH 2022 www . AMDchampionship . com