AMD 272 March 2022 Aftermarket Moto Design 272 March 2022 | Page 12

MOTO

FUTURE

Triumph has finally unveiled the preproduction prototype demonstrator of its much hyped TE-1 electric motorcycle , bringing the curtain down on what it calls the " collaboration phase " and is now headed for planning for the live testing phase to begin . There is still no estimated date for the TE-1 to hit dealer showrooms , at least not publicly , but Triumph has stated that it hopes to be able to offer it to the media for track testing as soon as later this year .
As part of its plans to mark its 60th anniversary , Brembo is planting a forest of 14,000 trees . The initiative , in partnership with Treedom , involves all Group employees . It will reduce CO2 in the atmosphere and support local farming communities . The Brembo Forest will be planted in Kenya , near Lake Victoria , where Brembo will work in partnership with web platform Treedom - the first such system to allow trees to be planted remotely and their stories followed online . Brembo aims to be a carbon neutral company by 2040 .
Sources : AMD , IDN , FT , Reuters , PSB , MPN , BDN , MCN , AP , Bloomberg , MSNW , Electrek , electricmotorcycles . news , RideApart . com , Motor1 . com , Cycle World , motorbikewriter . com
Eugene , OR ., based EV manufacturer Arcimoto ( of Arcimoto Roadster fame ) says it will be livestreaming the ribbon cutting of its first vehicle production line . Founder / CEO Mark Frohnmayer says his company has been engaged in " groundbreaking " development work on " core EV technologies . The purchase and initial renovation of a scale production facility featuring approximately 250,000 sq ft of space under roof on more than 10 acres has allowed us to expand the number of open states for Arcimoto sales by 100 percent , adding Florida , Nevada and Arizona to our original West Coast launch ."
Austin , TX ., based Volcon ePowersports ( Volcon Inc . NASDAQ : VLCN ) announced the pricing of an underwritten public offering of 6,666,667 shares of common stock , par value $ 0.00001 per share (" Common Stock "), to be issued by the company at a price to the public of $ 3.0 per share . The gross proceeds from the offering , before deducting underwriting discounts and commissions and estimated offering expenses , are expected to be approximately $ 20.0m . The offering was due to close on February 1 . Volcon describes itself as " the first allelectric powersports company producing high quality off-road vehicles ."
Several technology companies unveiled new or updated EV projects at the CES , Las Vegas , in January . Among them Vancouver , Canada based Damon Motors built on the well-received HyperDrive technology based HyperSport with the unveiling of its HyperFighter family of streetfighter style motorcycles . A CES 2022 Innovation Award honoree , it is described as " a raw , muscularsilhouetted , electrifying streetfighter motorcycle built for a new generation of urban riders ."
innocent casualty of the ' Great MAG Unwind '. The second revolves around McAllister ' s preparedness to redefine what the Tucker brand itself means , reinventing it for an era in which the tribal barriers between the motorcycle industry and wider powersports industry are no longer sustainable . Indeed , McAllister has driven a UTV through the fences that shaped the
market ' s traditional market segment shapes . Primary among those changes has been taking Tucker ( back ) into the ' Snow ' market , taking Tucker into a boat and leisure craft industry that is now way more than just the traditional PWC footprint , and , above all , aggressively recognizing that the EV market can be a mainstream powersports industry revenue source . One that sits alongside traditional
internal combustion engine ( ICE ) revenue streams for all of our market ' s dealerships and retail outlets - not one that competes with it . There has , of course , been way more to Tucker ' s profile reconstruction and

" redefined the Tucker brand "

return to profit than this - and much of it internal - inevitably that has included a certain degree of executive " churn ," headcount " rebalancing " and other structural and strategic " realignments ." However , if that is what it has taken to tune the business for the future , then kudos to McAllister and the Tucker team - and kudos too to the MIC ' s AIMExpo team because yes , " they did it !" Look for full reports on Tucker ' s new programs and product additions in the April edition of AMD Magazine . www . aimexpousa . com www . tucker . com
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