Alma Emprendedora Alma Emprendedora Issue 003 2014 | Page 16

Think
Like A
Marketer:
Three ways to boost your career now
By Anllelic Lozada, M.S.

We spend more time at our jobs
than in any other aspect of our lives.
So its a no-brainer that in order to
obtain the success we want and
deserve in our careers, we must take
full control of it and let others notice.
Whether you are looking for a new
job, changing careers, starting a
business, taking your business to the
next level or want a promotion at
work, put on your marketer's hat and
apply these three strategies that
marketing departments employ for
their products and services:
17 ALMA EMPRENDERORA

#1
Brand Yourself
A product or service can be great,
but if people don’t know about it, it
wont be sold. The collection of
tangible and intangible promotional
tactics performed by marketers
through time, make up a brand.
Building a brand isn’t solely for selling
products anymore, as you can also
build your personal brand for career
success. You are creating a person [