AIM #1 JFM 2017 | Page 10

Issue 1 Explore JFM 2017
Book : The Paradox of Choice by Barry Schwartz
In ’ The Paradox of Choice - Why More Is Less ’,
American psychologist Barry Schwartz . argues that eliminating consumer choices can greatly reduce anxiety for shoppers . Schwartz assembles his argument from a variety of fields of modern psychology that study how happiness is affected by success or failure of goal achievement .
Our take : Although the book was criticised by some economists , we recommend it for its convincing analysis of choice and wellbeing and practically useful , actionable insights - choosing when to choose , maximisers vs satisficers and the problem of adaptation .
Article : Choice Overload
The New York Times editorial by David Brooks is about the “ choice explosion ” that ’ s taken place over the last 30 years . He writes that we have “ more choices over more things than any other culture in human history .” Yet ,
83 % of corporate mergers and acquisitions fail to increase shareholder value , 40 % of senior-level hires don ’ t last beyond a year and a half in new position .
Making decisions well nowadays is incredibly difficult , “ even for highly educated , professional decision makers .” We all need more help understanding the anatomy of decision-making .
Did you come across an interesting talk , a podcast , a youtube video , a quote , a book or an article on Kaleidoscope ’ s theme of money , mind and media , that could be of interest to other parents ? Share with us .
Contact details and links to the resources mentioned here can be found on the last page # 20 , of this issue of AIM .
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