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THE LEADING BUSINESS MAGAZINE FOR THE INTERNATIONAL CUSTOM MOTORCYCLE AND PARTS INDUSTRY
Harley Announces 2024 " Returning Models " Already in Dealerships With New Model and Limited Edition Reveal Slated for Late January
In advance of what it is hyping as the ' Dawn of a New Era ' when " additional new models " were slated to premier on January 24 ( 10:00 a . m . CST ), Harley-Davidson exactly no new models in a January 03 , 2024 , announcement about its announcement - confirming only that returning ( and apparently unaltered ) new models were already in dealerships at that stage . Described as a " portion " of its 2024 motorcycle line , and restricted to models already available at authorized Harley-Davidson dealerships globally at the start of January 2024 , the limited-production 2024 models from Harley-Davidson Custom Vehicle Operations ( CVO ) and " more new Harley-Davidson motorcycle models " were slated for a " part deux " video reveal (" American Dreamin ") in timing that , as much as anything else , has likely been optimized to maximize share price benefit -or ameliorate
share price damage triggered by expected 2023 Q4 and full year fiscals that are likely to disappoint investors and their analysts . The 2024 returning models " represent the following categories in the Harley-
Davidson motorcycle portfolio , a collection of the sport ’ s most desirable motorcycles ." Grand American Touring : For riders responding to the call of the open road . Grand American Touring models take riders beyond the horizon with the comfort and community that makes the journey spectacular , from the company that started the crosscountry experience . Cruiser : Iconic and diverse styling - from nostalgic to very modern - is paired with the ability to customize and make the ultimate personal statement . Sport : Industry-leading performance and advanced technology offer an exhilarating riding experience combined with styling inspired by Harley-Davidson heritage . Trike : Harley-Davidson Trike models offer an appealing option for those who appreciate the confidence of a three-wheel platform . Adventure Touring : For riders who want the ability to go anywhere , those who see touring as detouring . The award-winning Pan America motorcycle is a versatile and
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FEB 2024
ISSUE # 295
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SHOWZONE 6,8,10
MOTOGRAPHER ' S
MARVELOUS
MOTORCYCLES
ZACH PARHAM
' BOLT ON AND RIDE '
Custombike Show , Bad Salzuflen , Germany , December 1-3 , 2023 , pages 58-61 ...