I n t e r n a t i o n a l M o t o r c y c l e I n d u s t r y S p e c i a l i s t s
EDITOR-IN-CHIEF
ROBIN BRADLEY robin @ dealer-world . com
GENERAL MANAGER
SARA VINEY sara @ dealer-world . com
DESIGN & PRODUCTION DIRECTOR
BEN OAG ben @ dealer-world . com
PUBLISHER
SONJA WALLACE sonja @ dealer-world . com
PHOTOGRAPHERS
ONNO WIERINGA MADNESS PHOTOGRAPHY , NL www . madnessphotography . eu
FRANK SANDER THUNDER MEDIA , DE www . thunder-media-service . de
TOLL FREE … FROM USA / CANADA :
TEL : 1-866 849 5704
FAX : 1-866 521 0099 If for any reason you can ’ t connect via our toll free numbers then dial TEL : 01144 1892 511516 Fax : 01144 1892 511517
5 , Rendlesham Mews , Rendlesham , Woodbridge , Suffolk IP12 2SZ United Kingdom
TEL : 0044 ( 0 ) 1892 511516 FAX : 0044 ( 0 ) 1892 511517
MAY 2023 (# 286 )
COMMENT - There ' s always the weather !........................................................ 4
Remarkably , given the fluctuations and uncertainties of the past three years , it looks like most new unit inventory levels in most markets are at least in some kind of balance . As for the used market though , it is increasingly difficult to know whether present inventory levels are a good thing or not .
ZERO MOTORCYCLES - From Zero to Hero .............................................. 14
California based electric motorcycle manufacturer Zero has agreed to collaborate on new premium electric vehicles with Indian manufacturer and former Buell partner Hero MotoCorp . Hero is to invest up to $ 60m in Zero , according to CEO Sam Paschel .
ARCH MOTORCYCLES - The 1s is finally ready for production ................ 32
First shown to a style-conscious and admiring crowd in Italy at EICMA in 2017 , five years of subsequent development and market upheaval have finally resulted in the Arch 1s , its third model , being ready for production . Described as drawing influence from both cruiser and street sport riding " to create a motorcycle that defies industry categorization ."
VEE RUBBER - Metalsport makes it BIG .................................................... 38
Californian wheel specialist Metalsport started distributing Vee Rubber big tires for big wheels 18 years ago with the first tire for a 26 " front wheel . 2018 saw new fat tire sizes - 21 ", 23 " and 26 ". As the exclusive US distributor , Metalsport now backs the upgraded load rating 302 tire line with a newly established lifetime and one-year road hazard warranty .
KELLERMANN - Appoints Tucker as exclusive USA Distributor .............. 26
Award-winning Aachen , Germany based lighting specialist Kellermann GmbH is capitalizing on the cult-like popularity of its product range in the United States with the appointment of Tucker Powersports as its exclusive distribution partner there .
DISCLAIMERS
No part of AMD may be reproduced or used in any way without permission . The views contained in AMD are not necessarily the views of the publishers ; the views of the publishers are not necessarily the views of any third parties . Every effort is made to ensure that all material included is as accurate as possible , however , neither the publishers or any third parties can be held responsible for any erroneous statements , facts , figures or just plain silly or honest mistakes or inaccuracies , howsoever caused . All trademarks , brand names and other key words are used purely for descriptive purposes . No approval , endorsement of , or involvement in the contents of AMD is implied by the use of these or any other words , names or marks associated with all or any companies . All trademarks are openly acknowledged by AMD and by any third parties included in AMD . All AMD editorial content is just exactly that , independently sourced , compiled and written editorial content for which no financial or other beneficial transaction or other kind of relationship , contractual or otherwise , has been entered into . No consequential losses or any other liabilities are accepted arising from content of any kind in AMD , howsoever caused .
‘ World Championship of Custom Bike Building ’ is a registered trademark of Robin A . Bradley , Dealer World
P O S T M A S T E R
AMD ( ISSN 1465-7627 ) is published monthly by Dealer World , 5 , Rendlesham Mews , Rendlesham , Woodbridge , Suffolk , IP12 2SZ , United Kingdom . Subscription price $ 200 per year . Postmaster : Please send address changes to : AMD , Dealer World , 5 , Rendlesham Mews , Rendlesham , Woodbridge , Suffolk , IP12 2SZ , United Kingdom or e-mail to sara @ dealer-world . com
PRINT BY WARNERS MIDLANDS BOURNE , LINCOLNSHIRE , GB
ISSN 1465-7627
www . AMDchampionship . com
p34
p36
CUSTOM BIKE SHOW - Norrtälje , Sweden .............................................. 24
Twin Club ' s annual Scandinavian highlight will draw customizers and riders from all around Scandinavia and the Baltics for its one-day show on June 3rd , 2023 . p50 p54
AFTERMARKET MOTO DESIGN - MAY 2023 3