African Design Magazine July 2017 | Page 53

African project Jefaira Seafront Development – Egypt an for egypt’s NEAN COAST Properties’ vision for the project is to create a world class residential and tourism unity that is environmentally, socially, and economically sustainable. The ultimate s to design a vibrant urban environment with a network of public areas, celebrating yptian culture together with the Mediterranean context. on Affleck (Design Partner at 10 DESIGN) said, “In order to create a truly nable development, a wide range of public amenity areas are provided with strong onnections; these amenities are clearly defined and organized around outdoor s which are activated by programs and functions.” Paul Rod gers (Design Director DESIGN) added, “The master plan is designed to locate highly active spaces where ity will benefit most, thereby creating energized spaces and destinations throughout africandesignmagazine.com 53