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technology-driven services, research and
carry out tests in a controlled, yet creative
environment before releasing new solutions
to the market. We needed a space where
magic happens – where formalities cease
to exist and teams can work in their own
particular style.”
The PlayRoom marks a move to cement
Standard Bank’s strategy as a customercentric and innovative institution and seeks
to unearth disruptive ideas from staff,
customers and start-up businesses. The
lab enables Standard Bank to research and
test in a controlled environment, before
releasing new solutions into the market.
This is probably the biggest step we have
taken to bring us closer to our customers.
The vision is that the PlayRoom will form
an integral part of our ongoing efforts to
find innovative solutions that solve real
customer needs and challenges. It is our
African project: Standard
Project: Desert Flower
Bank PlayRoom