Adviser Update Spring 2012 | Page 18

SPRING 2012 Adviser Update Page 19A #GreatToolForStudentJournalists Hashtags and Storify allow school media to connect with their readers in new and exciting ways By GARY CLITES very week on his late night E talk show, Jimmy Fallon announces a hashtag for the black P01.V52.I4 our online work is hindered while we are at school because of the blockages,” he said. “We couldn’t even see the ads running on our site the first few months of school because Flickr (which hosted them) was blocked ... I definitely feel that teachers and students are left at a disadvantage because of the lack of access we have to breaking news and other important events. Students shouldn’t be denied access to things that are used as outlets to the world just because an administrator says so.” Using social media to create a connection between the school newsroom and students’ smartphones offers an incredible new opportunity to publication staffs. While shortsighted school policies that sweep away access to all social media in school remain in the way, our staffs need to work to make the student media an important part of the new world of instant communications. cyan results became easier with the launch of Storify (http://storify. com/) in 2011. An online aggregator of posts on the Internet (not just Twitter, but Facebook, YouTube, etc.), the site allows you to easily search for hashtags and then to organize them into online postable listings. Storify is incredibly easy to use. Go to the site, plug in a search term (your hashtag), choose which platforms you wish to search, and the hashtag posts appear along the right side of the interface. You organize them for use by simply dragging the posts you like into the active window on the left and ready them for publication. You can use the posts as Gary Clites has been technology columnist for Adviser Update for over a dozen years. He served for ݙ\