Adviser Summer 2017 Annual Conference Recap | Page 2

ADVIS R The magazine of LeadingAge New York | Summer 2017 ce n e r fe p n o C a Rec Departments Feature 13 18 21 23 26-49 50 When Culture Matters Most Before You Fly Into the Twitterverse, Check Out These 10 Useful Tips The Growing Importance of Nursing Home 5-Star Ratings and How They Are Impacted by Survey Findings Introducing Quality Apex Conference Recap Reducing Unnecessary Employee Turnover Building Relationships for Better Business Coordination of Compensation Great Ideas in Assisted Living Reverse Session Senior Housing Development The Place for Credits! The Valuable Ingredients for Network Partnerships Get the Wristband On Gardens, Making Life Better Leadership in Action Vanilla Versus Chocolate Ice Cream Block Party Marketing: It’s Not A Myth Mergers and Acquisitions: Is It the Right Time for You? Imagine for a Moment… Target Markets: From the Outside In Discount Extended for Grant Writing Book From Conference Purposeful Transformation Developing Future Leadership on the Links Measuring for QAPI Success How to Get Through A Survey And Avoid $30 Thousand per day in Civil Money Penalties (CMPs) The First 100 Days – The Tumultuous World of Workplace Law Under the Trump Administration 2017 Annual Award Winners Siena Poll for LeadingAge New York Shows Need to Educate New Yorkers About Long-Term Care Issues Leadership Academy 2017 3 Greetings “If you don’t know where you’re going, any road will get you there.” 5 This Is Cool Social Media Crisis Response Plan Basics 9 Spotlight Meet Sara Neitzel 15 One Voice Tweet Tweet: Advocacy in a Social Media Age 52 Noteworthy News From Members, Partners and LeadingAge New York Our national partner, LeadingAge, is an association of 6,000 not-for-profit organizations dedicated to expanding the world of possibilities for aging. Together, we advance policies, promote practices and conduct research that supports, enables and empowers people to live fully as they age. LeadingAge New York Career Center Mission Statement To create the future of aging and continuing care services in New York State.