Advertising Standards Bureau Review of Operations 2014 | Page 23

Government stakeholders understand, support
and endorse the ASB
The ASB maintains its relationship with
federal, state and local government authorities
and representatives through regular meetings,
presentations and information sharing activities.
The ASB continued to pursue meetings with
Parliamentary members during 2014. Meetings
were held with several Ministers and portfolio
advisory staff to discuss issues which relate to the
work of the ASB.
The ASB also noted the Western Australian
Government’s response in October 2014 to the
Joint Standing Committee on the Commissioner
for Children and Youn g People’s Report on the
Sexualisation of Children, which “noted that there
has been very few complaints about the content of
advertising in the past 15 years in the context of
classification laws”.
The ASB continues to work and liaise with
the Australian Competition and Consumer
Commission, referring complaints and
collaborating on issues raised about truth and
accuracy generally and, in particular in relation to
food and environmental advertising.

Review of Operations 2014

The ASB made a submission in response to the
Australian National Preventive Health Agency’s
draft report on its Review into alcohol advertising:
the effectiveness of current regulatory codes in
addressing community concerns. The submission
followed the ASB’s earlier submission on the
review’s Issues Paper.
Ideas and experiences were also exchanged at a
Q&A session focussing on Best practice complaints
handling in the changing media environment hosted
by the ASB in conjunction with the WFA Global
Marketer Week. Speakers at the session included:
•

M
r Guy Parker, CEO of the Advertising
Standards Authority, United Kingdom
and Chair, European Advertising
Standards Authority

•

M
s Hilary Souter, CEO of the Advertising
Standards Authority, New Zealand

•

Ms Ildiko Fazekas, CEO of Önszabályozó
Reklám Testület (ÖRT), the Hungarian
Advertising Standards Authority

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