Advertising Standards Bureau Review of Operations 2014 | Page 18

2014 Twitter followers

89
100
80

64

JUN

JUL

58

70

79

74

42

60

28

40

2

20
0

62

91

0
JAN

FEB

MAR

APR

MAY

AUG

SEP

OCT

NOV

DEC

Total number of complaints by year

106
Twitter

tweets

18

retweets

45

mentions

91

followers

5,735
2014

11 4,968
Blog

Bulletin

posts

hits

52

2013

comments

11 1,493 16,548 28%
sent

subscribers

2,773

received

4,004
2006

open rate

Complaints vs cases 2014
Year

Complaints

Cases

2005

2956

391

2006

4044

529

2007

2602

446

2008

3596

549

2009

3796

595

2010

3526

520

2011

3416

514

2012

3640

508

2013

16

2,773

442

2014

5,735

545

Advertising Standards Bureau