Adcomm's first two issues May 2012 Launch issue | Page 16

Moving Billboards Adcom media Targeting commuters ADDED SERVICE Bus branding, according to Dillin, offers Not content in being only a provider of good rates when compared to other mobile advertising medium, Dillin offers TRACKING YOUR advertising mediums. a free service to clients Using the internet, advertisers “Most bus advertising from concept creation, MARKETING INVESTMENT can track the exact location of is long-term and if needed, through Owning 63 billboard trailers countrywide centred around brand their mobile billboard in real time. to design and layout. and exclusive advertising rights with 42 awareness,” he says. “We have partnered Kwa-Zulu/Natal-based bus companies, Billboards on the Move partners only with with African Mediums, a design studio, entrepreneur and ‘Billboards on the Move’ bus companies which have good quality to facilitate this,” he says. “We offer owner Dillin Gramani has the lion’s share management systems in place. It is at this the service to clients who don’t have of this market. point he reiterates how important their the privilege of a design studio or are clients’ image is to his business. “We will limited in their resources for whatever not outsource our moving advertisements reason.” The company ha