DESTINATION
GUIDE:
EUROPE
6 OF THE BEST
CT Group Travel, specialists in the planning and
management of corporate events, share three of the
best cities in the world for wow-factor events
Gone are the days
when corporate events
were synonymous
with stuffy meetings
and industry-focused
events. Today, exciting
events take place to
launch groundbreaking
products, recognise
achievers through
awards ceremonies, and
much more.
A venue can do a great
deal to set the tone of
of an event, and said
venue can be drastically
transformed by talented
staff. But just as
important as the venue
is the city in which it’s
located.
CT Group Travel,
specialists in the
planning and
management of
corporate events, share
three of the best cities in
the world for wow-factor
events. These locations
are not necessarily
the most popular, but
their unique settings
and amazing cultural
offerings make for truly
unforgettable events.
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Melbourne, Australia
Australia’s second city,
Melbourne, is known for
offering excellent quality
of life to its residents, but
it also has a great deal
to offer those visiting
for events. Melbourne is
beautifully situated on
the breathtaking Port
Phillip Pay, with the Yarra
River feeding into the city
centre. It boasts stunning
examples of architecture,
an excellent nightlife and
music scene, and plenty of
outdoor parks and spaces
so visitors can soak up the
amazing weather. The city
is also compact, making
transportation simple.
In terms of venues,
Melbourne has no
shortage of large scale
and more quirky and
boutique options on offer.
For midsize events of up
to 400-500 guests, the
Meat Market is a space
that offers charm and
history perfect for any
number of event types.
For gorgeous large scale
events, Lakeside Stadium
has everything event
planners and attendees
could ask for.
Reykjavik, Iceland
Iceland has taken the world by storm in the past few
years, with its tourism numbers spiking drastically.
But the capital city of Reykjavik can cater to more
than just tourists. With its idyllic location on the
southern shore of Faxa Bay overlooking snow capped
mountains in the distance, Reykjavik is an easily
navigable city offering local hospitality and charming
culture. The city has wonderful, relaxed nightlife and
is surrounded by Iceland’s beautiful nature, allowing
visitors the chance to explore in their downtime.
Some of Iceland’s most ethereal landscapes are just a
quick trip from Reykjavik, as well.
The stunning architecture and setting of Harpa
Concert Hall and Conference Centre offers a unique
and breathtaking location for large events. Whales of
Iceland offers a one-of-a-kind setting for events of up
to 600 people, surrounded by models of whale species
native to the island’s waters.
Boston, USA
While Los Angeles and
New York have a strong
reputation for events, a
fantastic alternative is
the city of Boston. Boston
is one of America’s most
historic cities, mixing that
New England charm with
a big city feel. Boston has
plenty to offer in terms
of nightlife, sporting
events and culture,
amazing restaurants and
plenty of interesting and
historically significant
places to visit. The city
is easily navigated by its
underground system, the
“T”. The city of Boston
was also awarded for
its innovation in 2017,
making it the perfect
place to host exciting
events.
Perhaps the most
famous baseball stadium
in the world, Fenway
Park makes for an
unforgettable event venue
and can cater to small or
extra large occasions. For
something a little more
intimate, Boston Winery
allows the opportunity
to pair local wines with
an event in a beautiful,
historic building.
There are many
fantastic cities across the
globe that offer unique
experiences for event
attendees, but these
cities all have that extra
wow-factor that makes an
event unforgettable. As an
added bonus, Melbourne,
Reykjavik and Boston’s
cultures really add
something special to the
experience for visitors.