JUNE | SECTOR FOCUS
FOREVER 21
This year marks a big birthday for Losberger
De Boer and the Goodwood Festival of Speed as
the partnership celebrates turning 21. Since 1998
Losberger De Boer has created temporary event
space solutions for the likes of Mercedes, Jaguar
Land Rover, BMW and Bentley on the stunning
Goodwood Estate. This year is no exception with
stands for Jaguar Land Rover and FutureLab
already taking shape.
Whether it’s a hospitality suite, vehicle showroom
or exhibition stand Losberger De Boer have been on
hand to provide spectacles for the world’s biggest
motor fans. Project manager Rebecca Chipping
says: “Having worked with Goodwood for so many
years we know the event like the back of our hand.
We’re able to work closely with Goodwood and
sponsors to transform their ideas into reality,
foreseeing any issues along the way and working
with them to provide a great fan experience.”
As well as the external structures, Losberger
De Boer UK also provides interiors which are
designed and manufactured in house, including
internal walling, ceiling linings, floor overlays,
graphics, bespoke furniture, staircases and work
to make the space fully branded. Chipping adds:
“We try to reuse a lot of what goes into our stands
such as recovering existing walling to make it as
sustainable as possible. People like the fact we’re a
one stop shop and a single point of contact, making
their stand creation a fun and exciting experience.”
TEMPORARY
STRUCTURES
36
Case studies and
landmark moments in
one of outdoor event’s
most vital sectors