Access All Areas February 2020 | Page 41

FEBRUARY | REVIEW Seasonal cheer Access’ Tom Hall and Stuart Wood camp out with organisers and suppliers to get the stories from some of the UK’s most high-profile Christmas and New Year’s Eve events Words: Stuart Wood BOURNEMOUTH CHRISTMAS MARKET Bournemouth Christmas Market suppliers list • • • • • • Organiser: Seventa Events Structures: Mar-Key Group Engineering/power: C.E.S Ltd Toilets: Luxury Little Rooms Cash: County EPOS Event theming/furniture: Innovative Hire We caught-up with Seventa Events and Innovative Hire’s founder and director Simon Brooks to discuss one of the UK’s most ambitious Christmas markets Bournemouth has seen huge investment in recent years, including a £60,000,000 flagship Hilton Hotel, a £50,000,000 five-level entertainment complex (BH2) and millions of pounds invested into public areas by the Council. Recent news includes multiple large developments of retail, office and property complexes alongside new hotels and businesses. All of which is evidence of Bournemouth’s growing international reputation. As a result, Bournemouth, Christchurch and Poole Council saw a huge opportunity to expand and improve on the Christmas offerings in the town centre. “As a local events company we wanted to see the Christmas Market improve significantly, says Brooks. “And in line with this expansion, we seized the opportunity to create something special for both local residents to be proud of and for the general public to enjoy.” Seventa Events took over the five-year contract of Bournemouth Christmas Market in 2017 and with the introduction of an impressive new market, Christmas Tree Wonderland, Santa’s Grotto and entertainment features throughout, Bournemouth bucked the UK trend by increasing its Christmas footfall by nearly 50% year on year. “For 2019, we also re-designed our custom-built stage to include a 5mx3m LED screen for local business advertising and to accommodate our 49 day 41