Accelerate November 2014 | Seite 15

News improve customer service and reduce staff turnover and training costs. It also offers L&D and HR practitioners an overview of what neuroscience is, as well as practical advice on how to implement effective neuroscience techniques with minimal investment. The research concludes with some key recommendations for L&D professionals, HR practitioners and leaders, including: ∙ Knowledge of how the brain is structured can help learners build self-awareness, improve their personal effectiveness and contribute to greater business performance; ∙ A deeper understanding of