As you know, numbers are useless if we do not know what they mean and how to use them. The financial statements, ratios, and vertical / horizontal analysis
should be analyzed and interpreted in order to assess and explain the performance of the organization. In your report, you must:
Address all three key ratios in each ratio category. Include what each ratio indicates and how the organization performed against its key competitor and
industry averages.
Address all key findings in the vertical and horizontal analysis of the income statement and balance sheet. As a general rule, anything over 10 % warrants
addressing.
Guidelines for Submission: All financial calculations should be complete. Your paper must be submitted as a four- to five-page Microsoft Word document with
double spacing, 12-point Times New Roman font, one-inch margins, and two to three sources cited in APA format. Round all answers up to the nearest dollar
value in any calculations.
Note that this milestone is a rough draft and the submission guidelines are different for the final project. The final paper will be 8 – 10 pages in length with at least
five sources. Refer to the guidelines for submission in the Final Project Guidelines and Rubric document.
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