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For the Year Ended December 31, 2014 Net Sales Cost of Goods Sold Gross Profit Operating Expenses Net Income $240 80 160 65 $ 95 Using vertical analysis, what percentage is assigned to net income? Question 13 The following information pertains to Marsh Company. Assume that all balance sheet amounts represent average balance figures. Total asset Stockholders‘ equity—common Total stockholders‘ equity Sales revenue Net income Number of shares of common stock Common dividends Preferred dividends $400,000 200,000 280,000 120,000 25,000 8,000 9,000 6,000 What is Marsh‘s payout ratio? Question 14 A flexible budget Question 15 A comparison with other companies that provides insight into a company's competitive position is most commonly known as which of the following types of comparisons? Question 16