aBr November 2014 | Page 72

Entrepreneurship A Pregnant Pause The ENGEN Pitch & Polish competition, powered by Raizcorp, is now five years old. It’s getting better and better, and this was evident at the Wild Card finals held at Raizcorp’s offices in Kramerville, Sandton, on 27 August 2014. T he showdown between three bright entrepreneurs was broadcast live on SAfm, the national media partner. Going head to head were Carol Surya, Thozama Hopa and Thabiso Tlaila, and their three minute presentations were spot on and incisive, covering the five main criteria that the judges were looking for: He also mentions that “the quality of the pitches has improved over the past five years, and that something good is happening”. Kgotso Motingoe was particularly impressed with “the level of innovation, and the level of technical input” from the three presentations, and he says that all managed to land ➲ Left to right, Kgotso Motingoe, Dennis O’Donnell, Rowena Baird, a few “succinct jabs” in their Thozama Hopa, Thabisa Tlaila, and Carol Surya respective three minutes. He adds that Raizcorp’s mission is “to match • A deep understanding and passion Carol, a Plettenberg Bay based psychologist the horse with the jockey”, i.e. the idea may for the type of business they want to with 20 years’ experience in assisting be good but is the entrepreneur ready for establish children in self-confidence and self-esteem, the challenge? Rowena Baird, the SAfm developed this game to allow children aged • A business idea that fills a gap in the announcer, was also impressed with the six to twelve to express their feelings to market presentations, commenting that the Pitch ‘n both parents and professionals, and she • A clear understanding of the Polish competition “is unearthing wonderful now wants to reach more people through customers’ world talent, and that everyone who participates, marketing the game, as well as developing • The service or product offered has the irrespective of outcome, is a winner”. further games for teenagers and adults, and potential for diversification and growth The good news is that after the competition, in various languages. Thozama Hopa, from • A compelling business case, based on no one falls through the net, as Raizcorp Mdantsane, East London, came in third research and financial viability ensures that everyone with a good idea is with his plan to encourage the people of After the presentation, listeners were invited matched to an interested benefactor, who Mdantsane to leverage their RDP houses as to vote for the best presentation via phone collateral for energy efficient solutions in their assists with further training, and opens the or sms. The listeners were assisted by homes, such as solar power and LED lighting. doors to a bright future. probing questions from the two judges; Dennis O’Donnell says that SAfm supports Dennis O’Donnell, station manager at SAfm; the Pitch & Polish competition because “we and Kgotso Motingoe, entrepreneurial scout are a public service and it is our public duty at Raizcorp. The voting was incredibly to support entrepreneurial initiatives”. close, but when the votes were tallied, Thabiso Tlaila’s Health Mama mobile health solution for pregnant woman from the rural areas came out tops. Health Mama is a screening device that downloads the results to a cell phone, and the data is then sent to a server, which is accessed and analysed by a doctor at a metropolitan hospital. Thabiso, a qualified pharmacist, and currently doing his masters in health sciences, has the support of the Department of Health in this venture, and he believes that his device will go a long way in addressing the United Nations Millennium Goal #5, which aims to reduce the maternity mortality rate, and to achieve, by 2015, universal access to reproductive health. ➲ The finals were held on 18 September, and this year’s winner was a female entrepreneur Carol Surya’s Inner Magic board game, which she describes as “Feeling Monopoly”, came in a close second. from Welkom, Lebo Selloane (second from left). Second place went to Asa Mazomba from Port Elizabeth (second from right); third place went to Themba Sehawu from Nelspruit (on the right); and in fourth place was Ayanda Ntsho from Soweto (on the left). | words in action 70 november 2014