technology FEATURE
Workshop Concepts
offered by Bosch
Independent workshops are finding it increasingly difficult to survive in the modern vehicle market with its
growing requirements. Vehicle technology is becoming ever more complex due to the increasing amount
of electronics, requiring constant associate training, up-to-date service information and modern diagnostic
system. With its full service workshop concept “Bosch Car Service”, the franchise offers a cross-brand,
competent service covering every aspect of vehicle maintenance.
T
here are numerous ways
in which Bosch offers a
competitive advantage over its
competitors for any aspiring automotive
entrepreneur, through the Bosch Service
and AutoCrew Workshop Concept
offering; from the unique technical
support package which includes the
diagnostics test equipment, emission
analysers and battery testers; the [ESI]
tronic range of technical software,
technical training, a technical hotline
and on the ground Regional Technical
Service Managers. In addition, Bosch
offers a wide range of original Bosch
parts via the appointed wholesaler
network.
An appointed dealer enjoys usage of the
exclusive corporate identity that makes a
Bosch Service or AutoCrew dealer easily
recognisable.
Service Quality audits ensure dealers close
gaps in day to day delivery of service
thereby ensuring a high level of customer
service. The customer care line 0861
Bosch Service ensures the Bosch team
handles all customer queries efficiently
and effectively.
The marketing package offered includes
annual national advertising campaigns,
regional marketing support packages,
dealer website, social media and more.
On an ongoing basis, Bosch establishes
National Deal Partnerships with either
Automotive Suppliers or the Fleet owners
in which our Workshop Concept Partner
enjoys a direct benefit.
A dealer enjoys annual Code of Practice
training ensuring that every Bosch
workshop concept partner delivers a high
level of customer satisfaction.
To enquire about the Workshop Concept
offerings available from Bosch, please
contact, 0861 267 247 or email, Mario.
[email protected]
| words in action
28
november 2014