Supply Chain
Enables clients’
African growth and expansion
A unique strategy that is
enabling clients’ African
growth and expansion - while
A
ligned with, and designed around, clients’ needs, it is fitting that Imperial’s
unrivalled approach to Africa started with discussions with clients, comments Imperial’s Africa division CEO Dougie Truter. “It was sparked by
dialogues with leading multinationals aiming to benefit from the consum-
minimising their risks and the
erisation of Africa,” he reveals. “Through conversations at the highest level - with
continent’s complexities - is
manufacturers and brand owners in the pharmaceutical, FMCG and general retail
being rolled out by Imperial.
14
sectors – Imperial’s Africa strategy was conceived, with regional cluster thinking as
one of its cornerstones.”
• logistics in action • october 2014