Fitment Centre Feature
– Your partner in brakes
ATE products have been trusted by many international car manufacturers as uncompromising on safety, with many
innovations and improvements introduced by ATE throughout the decades.
T
he benefit of all the years of
experience is available in the
comprehensive product range
supplied into the Southern African
Aftermarket sector by Alfred Taves Brake
Systems (Pty) Ltd, under the German ATE
brand, to the same quality standards as
those supplied to the Original Equipment
sector.
technicians and fitters have benefitted
from these training courses. Almost every
fitment centre group in the country has
experienced ATE’s training programme.
The huge success of this programme is
widely acclaimed in the industry, since
customers comebacks are something of
the past after proper training is provided
to staff.
The quality and integrity of life-andlimb safety-critical brake system
components takes precedence here,
along with technical expertise and
a driven desire to support these
products with superior training
programmes offered to those who fit
them.
The training team also provides technical
product support to workshops and to
consumers who may have queries regarding
any ATE product. Telephonic and on-site
support is also available from the factory in
Boksburg.
Fitment centres and workshops may enquire
about training by calling Cheri or Ayanda at
011 898 1800.
ATE in South Africa takes particular
pride in the quality systems and
procedures that are in place at their
manufacturing facility in Boksburg
North, Gauteng, Including ISO
9001:2008, ISO TS 16949 (quality
management systems) and ISO 14001
(environmental). Ongoing testing of
all brake components is done to the
highest quality specifications onsite and in third-party laboratories
to ensure adherence to local and
international regulatory requirements
and Original Equipment specifications.
ATE SA currently has the international
e-mark regulatory approval on a wide
range of products.
Vehicle occupant safety is highly
dependent on the correct fitment
as well as consistent maintenance
of the brake system. For this
purpose, ATE SA has a highly
skilled technical training and
support team. A shortage of artisan
training, particularly those that fit
brake components, remains a great
challenge to the industry.
Consumers, parts retailers and
vehicle workshops can be confident
that ATE SA strives to attain the
highest levels of quality and safety.
Their dedication ensures that the
consumer is well protected under the
Consumer Protection Act and can
have full confidence in this premium
quality brand. The ATE brand is
distributed via all major aftermarket
parts wholesalers throughout and
beyond South Africa.
The ATE SA technical training team
focuses on fitment centres, general
repair workshops and even fitters
found in remote areas, providing onsite training throughout South Africa.
Advanced training provided to staff
members of such facilities include:
Brake system fault diagnosis; brake
fluid testing and replacement;
brake system maintenance and
service as well as correct fitment of
components.
The training is hands-on and
practical rather than theoretical,
with actual components and a full
brake system fitted to a built-forpurpose buggy used as a training
aid. Since inception hundreds of
Rest assured that ATE
is single minded about
your safety!
| words in action
26
may 2014