AboutTime Summer 2022 | Page 34

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COOL QUARTZ

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COOL QUARTZ

BULOVA ENTERS METAVERSE WITH D-CAVE COMPUTRON LED
Bulova has partnered with online gaming community and marketplace D-Cave to develop two new versions of Bulova ’ s digital-display Computron LED watch reboot .
Both new Computron D-Cave models include new visual concepts inspired by the gaming world , and one Special Edition features an exhibition mineral crystal case top that showcases a gaming circuit board .
The Computron is watch is a futuristic trapezoidal-cased model that Bulova originally debuted in the late 1970s and re-launched in 2019 with steel and gold-colored cases and blue or red LED displays .
These new models feature a sleek black IP stainless steel case with a mineral crystal that shields the LED ’ s luminous green accents . The front-facing green LED displays digital hours and minutes with a dual time function . Bulova attaches a black silicone strap with three-piece buckle to the case .
The special edition of the watch retains the black IP case but adds a green acid-etched case-side decoration inspired by computer towers . This special edition watch will be made available to those who also purchase an NFT via D-Cave .
Bulova will present the watch in a custom box with D-Cave design elements featuring a QR Code that will guide users to the dedicated Bulova-D-Cave space on Decentraland .
“ For over 145 years , Bulova has been about innovating and exploring new worlds ,” says Jeffrey Cohen , President of Citizen Watch America . “ Through our partnership with D-Cave and the iconic Computron , Bulova interfaces with the metaverse and the gaming universe , allowing us to reach new consumers and opportunities .”
Price : $ 450 .
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