A
AMERICAN BRANDS
BESPOKE
Based in Naples, Florida, Bespoke watches are utilizing a
new interchangeable bezel system called the BEZ-LOCK system
that allows you to change the look of your watch on a whim.
From dressy to sporty, or sporty to playful, various hues of
bezel can morph the 42mm stainless steel case into new looks
without tools or much effort. Add to that the ability to change
straps without a tool and you have a watch that can quickly
transform to match your mood or outfit. Visible through the
see-through back of the 10atm rated 316L case beats a Swiss
Sellita SW200 auto-wind mechanical movement. A fine leather
strap with the quick-change trigger is also standard equipment.
Prices start at $890 with options to upgrade to a multi-bezel
and strap combination with the watch. You can also add options
later as an a la carte purchase. www.bespokewatchco.com
64 | AboutTime Magazine