AboutTime Fall/Winter 2022 AboutTime Fall/Winter 2022 | Page 18

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MECHANICALS

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MECHANICALS

MAURICE LACROIX

MAURICE LACROIX ADDS 38MM AIKON
Maurice Lacroix launches two Venturer 38mm models within its popular Aikon collection as it appeals to collectors who prefer a modest ‘ unisex ’ case size .
The Swiss watchmaker has expanded Aikon to include a wide-ranging selection of automatic , quartz and dressy versions of the design in the years since it introduced the collection in 2016 . And while 39mm Aikon watches dot the Automatic Aikon collection , most ( with the exception of one gem-set example ) measure 40mm or larger in diameter . The new duo addresses request for what Maurice Lacroix calls “ an increasing number of clients are seeking sub- 40mm case options .”
The watchmaker offers the new Aikon Venturer 38mm in a choice of two dial colors , black or green , both set with silver-toned hour and minute hands and imbued with a generous helping of white SuperLuminova . The central seconds hand is especially visible with its luminescent lollipop style .
Each watch is finished with a sun-ray pattern dial , framed by a black or green rotating dive-style bezel topped with ceramic . To emphasize the sportier nature of the Venturer collection , Maurice Lacroix fashions the watch with a crown guard and a superior 300-meters of water resistance . Inside , Maurice Lacroix fits an Sellita-based ML115 automatic caliber , and finishes the case-back with a ‘ Vagues du Jura ’ motif and the brand ’ s ‘ M ’ logo .
Maurice Lacroix offers a black or green rubber strap for the new set , as well as a five-row stainless steel bracelet . Or , for those who prefer options , the watch is available with both the strap and bracelet , which the wearer can quickly change using the watchmaker ’ s Easy Strap Exchange system .
Prices : $ 2,100 ( strap only ), $ 2,200 ( steel bracelet ) and $ 2,350 ( bracelet and strap ).
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