The Formex DS2100 with
automatic movement. Prices
start at $729.
including quartz models that start at approximately $425 in either the
In the years ahead, he adds, look for limited editions of early
AS100 or DS2100 collections, $719 for automatic options in those
Formex favorite such as the GP997, which featured a suspended
two collections and $1,445 for TS3100 automatic chronographs.
case part that can be rotated 30 degrees to each side.
“We’re on a pretty tight schedule this year so we plan on releasing the new collection next spring,” adds Granito. “We will come out
with completely new designs while preserving the Formex essence
and DNA. I can’t say too much about the details.”
He hints at a new self-winding chrono with a slightly sleeker de-
The unusual Formex case design sets it apart from other moderately priced brands, says Granito.
“In terms of quality and design, I’ll let the readers and customers
decide what brand they want to compare us to, but we are working hard to not be too comparable to other brands and most of all
sign, a model offering a more classical approach to the Formex look
to offer a high end product and service while keeping the prices as
and a new automatic dive watch.
reasonable as possible.”
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