See and Look, two words that we use interchangeably every day. However, language is rich in nuances and synonyms are not always created equal.
Seeing is organic, every person whose eyes work sees continuously, it is impossible not to see unless we close our eyes.
Looking is something else, it requires attention, volition, it is decisive; we choose to look, and we do it not only with our eyes. It is an activity of our entire being.
I invite you to watch the following TED presentation about Seeing and Looking: